Creative Director - Head of Merchandising

Overview

Creative Director – Fine Jewelry Design & Merchandising

Vlora is seeking a Creative Director to lead the creative and commercial direction of our product. This role is for a designer who evolved into a merchandiser — someone who pairs exceptional taste with a sharp understanding of what actually sells in fine jewelry.

You will own the creative vision, product assortment, and storytelling behind our collections, while managing a team of sketch artists and CAD designers and collaborating closely with Sales and Marketing. This is not a “concept-only” role — it’s about building beautiful, profitable collections that resonate with a high-end customer.

• Set and execute the overall creative and product vision for Vlora Jewelry
• Lead and manage a team of sketch artists and CAD designers, ensuring clarity, consistency, and execution speed
• Own merchandising strategy across collections: line architecture, assortment depth, pricing tiers, and category balance
• Translate brand positioning into clear product stories that sales teams can confidently sell
• Partner deeply with Sales to understand retailer feedback, sell-through, and market demand
• Collaborate with Marketing to align launches, campaigns, and product narratives
• Use sales data, product performance, and margin analysis to guide future designs and edits
• Ensure all designs balance aesthetic excellence, manufacturability, cost, and velocity

• A proven Creative Director, Head of Design, or Senior Designer in fine jewelry
• A designer first, but fluent in merchandising, pricing logic, and product economics
• Someone who understands financial jewelry — bridal, core fashion, and repeatable sellers
• Highly data-aware: comfortable reviewing sell-through, margins, and SKU performance
• A confident leader who can elevate creative teams without losing commercial discipline
• Personally aligned with the high-end jewelry customer — your taste reflects the brand we want to attract

• Clear, cohesive collections with stronger sell-through and cleaner assortments
• Improved balance between hero pieces, core sellers, and fashion-forward designs
• Sales team aligned and confident in selling the product story
• Measurable improvement in collection performance, margins, and velocity
• A creative team operating with clarity, speed, and accountability
• Vlora’s product aesthetic elevated while remaining commercially grounded

• Privately owned, design-led fine jewelry brand with full control over production
• Real influence over product direction — this role shapes the brand
• Tight collaboration with leadership, sales, and marketing
• Opportunity to build collections that are both aspirational and profitable

If you’re a creative leader who believes great design and great merchandising belong together, we want to meet you.

Apply via Linked In or email