Marketing Services Manager
Job in
Folsom, Sacramento County, California, 95763, USA
Listed on 2026-01-31
Listing for:
HDR, Inc.
Full Time
position Listed on 2026-01-31
Job specializations:
-
Management
Job Description & How to Apply Below
What is our impact on the world?
Watch Our Story:' '
Each and every role throughout our organization makes a difference in our ability to change the world for the better. Read further to learn how you could help make great things possible not only in your community, but around the world.
We believe water is more than a resource, it's a shared responsibility. As part of our Water Business Group, you'll help shape how communities manage water for generations to come. From delivering safe drinking water and treating wastewater responsibly to developing sustainable water supplies and protecting lives and property through flood control, your work will directly support public health, environmental sustainability, and infrastructure resilience.
We bring together experts across disciplines to solve complex challenges with bold thinking and technical excellence. Whether you're modernizing aging systems or pioneering innovative approaches, your contributions will make a meaningful difference in people's lives. This isn't just a job, it's a chance to lead change, drive progress, and leave a lasting legacy.
Join a team that's shaping the future of water infrastructure in Northern California. As the Marketing Services Manager for the Northern California Area Water Business Group (Nor Cal WBG), you'll be helping to lead a team that is at the forefront of driving innovation, building strategic partnerships, and unlocking new opportunities in drinking water, wastewater, and water resources planning and design.
This isn't just marketing; it's about being part of a team that is creating sustainable solutions for communities and making a lasting impact.
Working in partnership with the Northern California WBG Business Development Leaders (BDLs) and Management, the Marketing Services Manager is responsible for leading a group of marketing coordinators and proposal managers to implement effective go/no-go decisions, create effective strategies and messaging for Nor Cal WBG client pursuits, deliver top quality proposals and interviews, and partner with the management team to meet our growth goals.
In the role of Marketing Services Manager, we'll count on you to:
* Retain, develop and supervise proposal and marketing employees, as assigned
* Ensure the go/no-go decision process is applied in accordance with HDR's Matrix of Authority
* Oversee/Lead pursuit teams in creating and implementing effective win strategies, key messaging, and help guide the creation of pursuit materials to ensure messaging clarity and consistency for all pursuits (capture planning)
* Facilitate pursuit teams to develop persuasive proposal and interview materials
* Develop and manage proposal schedules and confirm compliance for all pursuits in Nor Cal WBG.
* Engage the appropriate marketing services resources in pursuit teams
* Develop scalable process for proposal development, marketing workflows, Marketing Tools/templates (AI-enable tools) to ensure best practice is applied.
* Lead quality reviews of proposal and interview materials
* Coach interview teams to be effective at delivering key messages during interview presentations
* Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness
* Recognize and celebrate pursuit successes and milestones
* Manage workload demands of proposal managers and marketing coordinators
* Identify candidates to fill open marketing positions
* Train, mentor, and onboard marketing employees on proposal process and marketing best practices
* Manage client relationship management and financial systems to inform reporting metrics and dashboards
* Support the development of annual and long-term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments
* Implement key growth initiatives and investments as defined in annual and long-term strategic plans
* Develop and implement client plans, including long-term strategies to capture market share, as assigned
* Create marketing collateral to support business development efforts
* Develop business relationships with teaming partners
* Direct content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders
* Develop and publish engaging digital content that reflects HDR's brand and elevates our thought leadership
* Implement strategies to elevate HDR's brand and technical talent with industry associations
* Assist in the planning and fulfill conference sponsorship benefits, as needed
* Develop engaging internal communications content (announcements, presentations, videos, webinars)
* Arrange for professional…
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