Mindshare: Senior Graphic Designer - Baghdad

Location: Bagdad

About WPP

WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit

WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit

About Mindshare: A Leading WPP Media Brand

Mindshare delivers Good Growth for its clients. As "Growth Architects," we drive growth that benefits all stakeholders - better for people, planet, and business - by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.

Role Summary and Impact

As the Senior Graphic Designer, you will be a key player in bringing our brand to life through captivating and innovative visual storytelling, responsible for conceptualizing, designing, and animating high-quality motion graphics for various platforms. This role is crucial for enhancing our brand's visual identity and driving audience engagement; your motion graphics will play a vital role in attracting new customers and effectively communicating our key messages, directly contributing to the success of our marketing campaigns and overall business objectives.

* Develop creative concepts and storyboards for graphics projects based on briefs and marketing objectives.

* Leverage on the variety of AI tools to expedite the creative process.

* Develop and execute design strategies tailored to each social media platform, maximizing the unique features and audience engagement opportunities of platforms such as Tik Tok, Snapchat, Instagram, Facebook.

* Maintain a strong understanding of current design trends and animation techniques.

* Work closely with the Art Director and the creative and social teams to refine and execute visual & content strategies, ensuring optimal alignment with market trends and consumer insights.

* Continuously evaluate and optimize graphics performance based on analytics and user feedback.

Skills and Experience

* Bachelor's degree in graphic design, Fine Arts, or related fields is preferred.

* Proven experience in graphics design, with a strong portfolio showcasing a range of styles and techniques.

* Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and After Effects.

* Excellent understanding of design principles, typography, color theory, and animation techniques.

* Strong communication and presentation skills, with the ability to articulate design concepts effectively.

* Familiarity with AI-driven design tools and techniques is highly desirable. Knowledge in this area will be considered a significant bonus, as it is increasingly integral to innovative content creation and automation processes.

At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:

* Be Extraordinary by Leading Collectively to Inspire transformational Creativity.

* Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.

* Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're…