Marketing Content Manager

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Our Property Captiva Island has been the destination of choice for generations of families. South Seas, for many, is where the destination has come to life. The 330-acre retreat and wildlife nature preserve on the Florida Gulf Coast offers elevated coastal experiences and world-class amenities designed to appeal to a multitude of guests. Join this passionate and hardworking team and enjoy working in paradise.

Our Core Values

• Be Authentic
• Practice Humility
• Cultivate Teamwork
• Value Time
• Be Trustworthy

We offer a very competitive salary and generous benefits including:

• Medical, Dental, Vision Plans
• Paid Life Insurance
• Short- and Long-Term Disability
• Paid Time Off & Holidays
• 401(k) with 100% match up to 4%
• Commuter and Company-paid Toll Programs

Position Overview

The Marketing Content Manager is responsible for the day-to-day development and execution of content for the company's website and social media channels. This role requires a strong understanding of editorial development, digital content strategy, property seasonality, and platform-specific requirements. The ideal candidate will have excellent writing skills, a collaborative mindset, and the ability to adapt to the evolving landscape of digital media.

This position also oversees copywriting for various media formats including social, print, video, and online, ensuring high editorial standards across all content outputs.

Job Duties & Essential Functions

Note:

The responsibilities listed below are illustrative of the role and not intended to be an exhaustive list. Additional duties may be assigned as needed to support the success of the organization.

• Manage content calendars and generate story ideas for multichannel marketing.
• Develop an optimal posting schedule based on analysis of web traffic and engagement patterns.
• Create content and copy for email campaigns that coincide with social postings.
• Write and edit content features for digital platforms.
• Build and maintain a long-term social media strategy while staying current with trends.
• Capture weekly live content and edit video content, including interviews with team members, guests, or VIPs.
• Collaborate with subject matter experts across departments to develop brand-aligned content.
• Coordinate with marketing and PR teams to align editorial and marketing initiatives.
• Oversee and engage in conversations on social media platforms.
• Maintain and update website content, including images, events, and departmental requests.
• Manage Google business listings and monitor online review platforms.
• Provide public relations support as needed.

Required Qualifications

• Bachelor's degree in communications, marketing, journalism, or a related field preferred.
• Experience with content management systems such as Sprout Social, Loomly, or Hootsuite.
• Proficiency with Mac/iOS, Word Press, Adobe Photoshop, and Microsoft Office.
• Familiarity with HTML/CSS and website analytics tools such as Google Analytics and Facebook Insights.
• Strong editing, proofreading, and copywriting skills.
• Experience with digital video and photo editing tools.
• Ability to write in various formats and styles.
• Strong multitasking, prioritization, and deadline management skills.
• Comfortable interacting and interviewing individuals from diverse backgrounds.
• Excellent verbal and written communication skills.
• Editorial mindset with the ability to anticipate audience preferences.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong project management, organizational skills, and attention to detail.
• 2–3 years of experience creating content and managing social media communities for brands.
• Experience in the hotel, travel, or luxury lifestyle industry.
• Strong interpersonal skills and ability to moderate online conversations with diverse audiences.

Work Environment, Special Conditions, & Physical Requirements

This position is based in an office environment and requires the use of standard office equipment. The role may occasionally require availability outside of standard business hours to support time-sensitive initiatives or events. The employee must have the stamina to sit for extended…