Social Media Manager at Wise Auto Group Fairfield, CA

Social Media Manager job at Wise Auto Group. Fairfield, CA. Are you a digital storyteller with a passion for cars and a knack for driving engagement?

As our Social Media Manager, you will be responsible for the end-to-end social strategy across our entire portfolio of brands (Hyundai, Kia, Nissan, GMC, CDJR, Mazda, and Volvo). You will bridge the gap between our showroom floors and the digital world, creating content that feels authentic, urgent, and exciting.

• Strategy Development: Design and execute a comprehensive social media roadmap that aligns with monthly sales targets and service department goals.
• Content Creation: Produce high-quality photos, videos, and Reels/Stories featuring new inventory, staff spotlights, and customer deliveries.
• Community Management: Monitor and respond to comments, messages, and reviews across all platforms like Facebook, You Tube, Instagram, Linked In, Tik Tok, and X.
• Analytics & Reporting: Track KPIs such as engagement rate, click-through rate, and lead conversion to prove ROI to the executive team.
• Trend Spotting: Stay ahead of automotive industry trends and viral social formats to keep our brands relevant.

Prior experience in Social Media Management is highly valued. While 3+ years in an agency or automotive setting is a plus, we prioritize talent, creativity, and a proven track record of growing accounts.

Proficiency in mobile photography/videography and editing tools (Cap Cut, Canva, Adobe, etc).

Mastery of modern social ecosystems. You know how to leverage Meta for conversion, use Instagram to showcase our inventory and lifestyle, navigate Tik Tok’s algorithms to grab attention, and build authority on You Tube through video. You also understand how to use Linked In to attract top talent and grow our professional brand.

Sharp copywriting skills with the ability to pivot from "professional" to "playful" brand voices.

Ability to manage content calendars for multiple rooftops simultaneously.

You will be based in Fairfield, California and frequent travel to surrounding stores will be required. Must have a valid Driver License. This is not a remote job.

• Competitive Salary: $72,000 per year + performance bonuses.
• Creative Freedom: We want your ideas! You’ll have the autonomy to build our brand voice from the ground up.
• The Perks: Full benefits package, 401(k), dental and health and vision, and employee discounts on vehicle purchases/service.
• Environment: Fast-paced, high-energy, and collaborative.

Ready to shift your career into high gear? Please send your resume and a portfolio/link to accounts you have managed to  Applications without a portfolio or social handles will not be considered.

Bonus points: Send us a 60-second video telling us why you’re the perfect fit for this role!

We are an equal opportunity employer that welcomes and encourages diversity in the workplace. We do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.