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Regional Sales Manager - Optical​/Data Center; Pacific Northwest

Job in Everett, Snohomish County, Washington, 98213, USA
Listing for: Sierra Wireless
Full Time position
Listed on 2026-02-28
Job specializations:
  • Sales
    Business Development
  • Business
    Business Development
Salary/Wage Range or Industry Benchmark: 80000 - 100000 USD Yearly USD 80000.00 100000.00 YEAR
Job Description & How to Apply Below
Position: Regional Sales Manager - Optical / Data Center (Pacific Northwest)

Location
:
Seattle, WA (Remote)

Travel: 30-50%

Revenue Responsibility: $10MM - $25MM

Territory:
Pacific Northwest (PNM)

Primary Product Portfolio:
Signal Integrity

Secondary Product Portfolio:
Semtech Products

Our Team:

The Commercial team is a high-performing, strategic group driving Semtech’s transformation into an industry-leading demand generation organization. We recognize that our rep partners are strategic extensions of our go-to-market engine and critical force multipliers for reaching customers we can’t serve directly. We thrive in a fast-paced, dynamic environment where tenacity, grit, and collaboration define our culture, measuring success by the trust we build with customers and partners, the innovative solutions we deliver together, and the market share we capture through disciplined execution.

Job Summary:

The Regional Sales Manager will serve as a market share warrior, trusted customer advisor, and strategic partner orchestrator—driving explosive revenue growth through world-class demand generation across direct accounts and rep-covered territories. This high-impact position combines strategic vision with competitive sales instincts, orchestrating complex deals while building best-in-class rep firm relationships that multiply market reach. You’ll be part business strategist, part performance coach, part trusted advisor, and part market intelligence officer—leveraging deep customer intimacy and systematic rep enablement to outmaneuver competition.

Your dual mandate spans the full Semtech portfolio: secure design wins with direct strategic accounts while building rep firm capability, alignment, and performance that amplifies your impact across territories. Success requires becoming a trusted advisor whom customers welcome into confidential discussions while creating strategic partnerships where rep firm success directly fuels Semtech’s growth. You’ll leverage consultative discovery to uncover business consequences and decision criteria driving customer choices, while coaching reps to do the same.

Success will be measured by market share gains, customer and partner loyalty, design-win velocity, and pipeline conversion at industry-leading rates. Time allocation between direct accounts and rep firms flexes based on territory revenue mix and growth potential, requiring strategic prioritization and dynamic resource optimization.

Responsibilities:

Strategic Account Management, Revenue Growth & Design-Win Pursuit (30%-60%)

Time allocation scales with direct account revenue and growth potential.

  • Develop and execute comprehensive account plans for assigned customer accounts using consultative discovery methodologies
  • Build strategic customer relationships to identify opportunities for Semtech solutions across multiple product lines
  • Drive annual revenue achievement through strategic account development, design-win pursuit, and production ramp management
  • Partner with FAEs to drive technical evaluations, proof-of-concepts, and design-in activities for direct accounts
  • Translate customer technical requirements into compelling business cases and commercial proposals
  • Track design-win funnel from engagement through qualification and production ramp
  • Build and maintain qualified pipeline of 3-4x quota coverage with systematic opportunity progression
  • Lead pricing negotiations, MSA/NDA execution, and commercial terms protecting margins
  • Cultivate executive relationships with procurement, supply chain, and engineering management
  • Coordinate customer technical and commercial issue resolution across internal resources
Rep Firm Management, Revenue Growth & Development (20%-50%)

Time allocation scales with rep territory revenue and growth potential.

  • Manage 1-3 rep firms across assigned territory with accountability for revenue growth, performance metrics including NBOs, design-wins, CRM compliance, and revenue attainment
  • Conduct quarterly business reviews (QBRs) with rep principals assessing performance scorecards, territory coverage, and strategic alignment
  • Partner with rep firms and FAEs to drive technical evaluations, proof-of-concepts, and design-in activities across rep-covered accounts
  • Track rep-driven design-win funnel…
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