Audi Sales Manager

The Audi Sales Manager is responsible to the GM and GSM for leading the activities and performance of the Audi sales team. Team leadership encompasses: full leadership of the Audi sales team; manufacturer relations; management of all business processes related to forecasting, marketing, inventory, sales, customer service and satisfaction, performance, training and profitability.

• Provide the Owner and the GSM with a yearly forecast, quarterly updates and monthly results for Audi new car sales.
• Provide the Owner and the GSM with yearly, quarterly and monthly sales Team goals and performance results.
• Prepare and review the monthly sales and performance goals of each team member with the GSM.

• Achieve the manufacturer’s market share requirements.
• Recommend to the GSM plans for short and long range advertising, sales promotions; staffing needs; insure that all manufacturer’s funded advertising programs meet manufacturer requirements.

• Achieve outstanding results from manufacturer surveys.
• Achievement of CSI requirements for Audi is imperative. Know what the department status is with the manufacturer and update the Owner and GSM monthly.

• Recruit, train, manage, hold accountable and nurture team members.
• Using the annual forecast, create a monthly activity and performance forecast for each team member and hold them accountable for activity and results.
• Insure that all team members are trained to follow the Sheppard Core Values and Salesperson Training Manual.
• Support, promote and evaluate adherence to the 40 (appointments)/20 (write-ups)/10+ (sales) process.
• Review monthly commission sheets, productivity reports, team member’s monthly forecasts, and profit performance with the GSM.
• Implement a quarterly performance measurement meeting with each team member.
• Prepare a quarterly performance report for each salesperson for the GSM.

• Recommend to the GSM the new car inventory to be carried by color, model, and equipment, based on customer and market analysis.
• Maintain a balanced Audi inventory; a 60 day inventory is optimum, not to exceed 90 days.
• Keep the floored inventory within bank guidelines.
• Require that standards are maintained for displaying, merchandising, and maintaining new Audis.

• Model, demonstrate, train and teach the team what it means to, “put the customer first and then care for their automotive needs.”

• Maximize profitability of the Audi department and meet and/or exceed projected sales goals as forecasted with the Owner and the GSM.
• Manage all contracts in transit until funded.

• Every Team Leader is expected to know, model, live by and implement the Sheppard Core Values for their team.
• At least once a quarter, every Team Leader is expected to present and discuss a case study to their team that relates to the Sheppard Motors Core Values.