Store Manager for - Emeryville, CA,

Store Manager

Date: Jan 8, 2026

Company: Tapestry

Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make beautiful things, crafted to last—for you to be yourself in.

Coach is part of the Tapestry portfolio – a global house of brands committed to stretching what’s possible.

• Understand organizational objectives and make decisions that align with Company priorities and values
• Endorse, model and develop the team to deliver Coach’s Selling and Service expectations
• Manage sales strategies, initiatives and growth across all categories
• Flex store business strategies and personal selling techniques to contribute to overall store and financial results
• Maximize floor supervisor role to deliver strong metrics and results driven through team selling and selling to multiple customers
• Set and communicate sales/productivity goals for the team, track store performance and achieve sales through the team
• Hold the management team accountable for floor supervisor productivity, personal productivity and management contribution
• Own and commit to delivering results; actively monitor personal and store metrics
• Drive business through sales strategies, clienteling, sourcing new customers and maintaining ongoing productive relationships with customers
• Develop a clienteling strategy in partnership with the District Manager and implement and monitor it over time
• Understand changes in the local market and support execution of local sales strategies and tactics
• Build credibility and trust as a personal fashion advisor to both team and customers by communicating fashion awareness and trends
• Act as a brand ambassador in the local market/mall to drive brand loyalty and business (e.g., charity events, local associations, mall initiatives)
• Coaches team on incorporating trends into their selling experience
• Influence customer purchase decisions by balancing patience and assertiveness
• Resolve customer problems and meet customer needs in a timely manner through solution‑oriented and forward‑thinking approaches
• Encourage team to build long‑term relationships with customers to drive business
• Develop both self and individual product knowledge skills and remain aware of current collections
• Protect and drive the needs of the business at all times
• Recruit and hire accordingly to understand the positive sales impact staffing has on the business
• Coaches, develops and motivates the team on a daily, weekly and monthly basis to meet goals and utilize Company tools
• Ensure all daily tasks are completed without negatively impacting service of Coach standards

• Create enthusiasm and positivity for a shared vision and mission
• Lead by example and demonstrate confidence when managing the store
• Take initiative; have a high level of ownership and accountability for results
• Approach challenges in a direct and timely manner and take action to course‑correct when appropriate
• Build trusting relationships with peers and team; act as advocate for the team and Brand
• Be adaptable and flexible to change; switch gears based on the needs of the business
• Welcome feedback and adapt behaviors appropriately
• Maintain a calm and professional demeanor at all times; foster teamwork and collaboration
• Create short and long‑term strategies to achieve personal metrics and performance
• Use available resources to make informed decisions and partner when necessary
• Delegate and empower others; recognize and value individual performance and communicate appropriately
• Evaluate performance of all team members and provide consistent, timely feedback; create and modify action plans for continuous staff development
• Recruit, interview, select, onboard and retain top talent; create a talent bench strength
• Acknowledge and reinforce the importance of all roles contributing to store success

• Manage daily operational tasks according to Coach standards including selling, service, payroll, HR and loss prevention
• Demonstrate strong business acumen; strategically forecast, plan and budget to the needs of the business (e.g., payrolls, staffing)
• Write schedules…