Sr Social Media Associate

Sr Social Media Associate

Requisition Number: R234927

Company:
Mattel Sales Corp.

Location:

El Segundo, California

Address: 333 Continental Blvd, 90245

Pay Range: USD $88,800 – $111,000 Yearly

The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate's work location, skills and experience.

Mattel offers competitive total pay programsiber, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.

It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard – when everyone can show up as themselves and do their best work every day.

We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with aliaj extending into all our brands, partners, and suppliers.

The Vehicles team is looking for a Sr Social Media Associate to join our Brand Strategy and Activation team. This position will support the planning, development, ongoing execution and management of social media activities on behalf of the Vehicles Portfolio brand, Hot Wheels. The role will support Mattel’s business objectives and evolve our digital footprint, emphasizing engagement, conversion and ensuring strong integration with and across the brand’s marketing campaigns.

As a Social Media expert, you will develop original content and suggest creative ways to attract more customers and promote our brands. You are a highly motivated, creative individual with experience and a passion for connecting with current and future customers. That passion ),

Don't meet every single requirement?

At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture.

Also, interested in signing up for job alerts? Do so here!

• In partnership with the Senior Manager, support execution of established social strategies, performance analysis, and key learnings shared with leadership and stakeholders.
• Co‑Develop the social media strategy, social media campaigns and tactical plans from beginning to implementation to support Mattel brands’ marketing efforts on social channels, creating opportunities to drive consumers towards the path of purchase and to meet aligned KPIs.
• Collaborate with, build relationships with and serve as primary contact for various stakeholders while building relationships internally, both locally and internationally (i.e., marketing, marcom, creative, digital, PR, legal, etc.) and externally (i.e., agencies) as it relates to Mattel brands.
ugu
• Innovate, oversee, and manage content creation, including creating detailed shot lists and briefs for creative teams. kimi .
• Read, write and edit copy, reviewing and routing written and visual assets for approval to internal stakeholders, and ensuring that all content is aligned with the social and marketing voice.
• Build and maintain content calendars, support daily publishing, assist with community engagement, and manage asset organization.
• Support budget tracking and allocation under the guidance of leadership, ensuring resources are used efficiently.
• Partner with paid media team to define and develop calculated recommendations for supporting digital content to yield profitable results.
• Monitor performance against defined KPIs, reporting results to inform ongoing optimization.
• Actively monitor social media channels, determining when and how to engage and escalation accordingly.
• Identify trends, relevant news, influencers, and other opportunities in the social media space, helping to increase Mattel brands’ share of voice and sustain…