VP, Marketing

VP, Marketing page is loaded## VP, Marketing remote type:
On-site locations:
El Segundo, CAtime type:
Full time posted on:
Posted Yesterday job requisition :
R7951##

Job Description We are searching for a strategic and execution-driven marketing leader to drive marketing excellence across all Fabletics channels globally. As VP of Marketing, you will oversee brand marketing, social media, retail marketing and PR ensuring cohesive, high-performing marketing execution that delivers measurable business results. You will focus on translating creative and brand strategy into omnichannel execution that drives customer acquisition, engagement, and  this high-impact executive role, you will work closely with the Brand President, Chief Creative Officer, Chief Growth Officer, and other cross-functional leaders to orchestrate aligned marketing initiatives across every consumer touchpoint.

You will ensure that brand storytelling is executed flawlessly across digital, retail, and experiential platforms — partnering with the Creative organization on direction and the Growth team on performance alignment. You will also collaborate with the Retail organization to elevate in-store marketing and customer experience.

The ideal candidate combines creativity with data-driven execution, thrives in fast-paced environments, and has a proven ability to deliver measurable marketing outcomes through cross-functional collaboration. This position reports to the
** Brand President
** and partners closely with the
** Chief Creative Officer**.
** Responsibilities
* ** Lead a high-performing integrated marketing team across Brand and Retail Marketing, Social Media, and PR.
* Orchestrate end-to-end marketing execution across owned, earned, and shared channels to ensure consistency, performance, and impact.
* Partner with the Creative organization to bring the brand vision to life through cohesive campaign execution, ensuring creative excellence aligns with business goals.
* Collaborate with the Retail organization to drive in-store marketing and customer experience initiatives that enhance engagement, traffic, and conversion.
* Lead PR and communications efforts to strengthen brand reputation and awareness.
* Partner with Merchandising and Design to align marketing execution with key product and category strategies.
* Build and manage relationships with external agencies to ensure best-in-class execution and integration across channels.
* Establish marketing analytics frameworks, ensuring insights and data inform planning, optimization, and investment decisions.
** Required Skills
*** 15+ years of progressive marketing leadership experience in retail or consumer brand marketing; fashion, beauty, or lifestyle industry experience highly preferred.
* Proven success leading cross-channel marketing execution.
* Deep experience in brand strategy, and omnichannel growth.
* Strong analytical orientation and fluency in leveraging insights to inform creative and strategic decisions.
* Demonstrated ability to translate strategy into measurable outcomes and marketing KPIs, including awareness, engagement, conversion, and retention.
* Experience building and leading cross-functional go-to-market processes and marketing operating systems.
* Collaborative, low-ego, and entrepreneurial mindset; skilled at influencing without authority across teams.
* Bachelor’s degree in marketing or related field; advanced degree a plus.
** Where we are:
*** This role will be based in our El Segundo Headquarters
** Compensation & Total Rewards:
** At Fabletics, we believe work and life should fit together!

We continue to build a culture of flexibility, to empower you to do your best and put yourself first.

Our Total Rewards program rewards employees for their hard work, supporting their health, well-being, families, and ultimately their life journey. Total Rewards at Fabletics includes:

-Hybrid Work Schedule
-Discretionary Paid Time Off
-Summer Fridays
-Healthcare Plans-Employee Discounts-401k-Annual Bonus Program-Equity Program
-And More Varied for retail, fulfillment and fully remote roles.

The annual base salary range for this position is from $215,000-$315,000. The range provided…