Outside Sales Representative - Eau Claire, WI
Listed on 2026-01-24
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Sales
Sales Representative, Business Development, Outside Sales
Job Details
Job Location: Eau Claire - EAU (3) - Eau Claire, WI 54703
Position Type: Full Time
Education Level: High School or GED
Salary Range: $55,000.00 - $65,000.00 Base+Commission/month
Travel Percentage: Up to 50%
Job Shift: Day
Job Category: Sales
Are you a natural relationship-builder who thrives on driving sales and creating solutions for customers? We’re looking for an Outside Sales Representative who brings energy, expertise, and a results-driven mindset to every interaction. At J.H. Larson, we value professionals who enjoy collaborating with teammates, exceeding customer expectations, and taking ownership of the full sales process—from quoting through delivery. If you’re someone who excels at developing new business, strengthening existing partnerships, and working as a trusted advisor to customers, this is the role for you.
J.H. Larson Company is an independent distributor of Electrical, Plumbing, HVAC and Datacom products with 8 locations in Minnesota, Wisconsin and South Dakota and 4 showroom locations. We remain dedicated to our employees, customers and vendors, and are positioned to move into the future as a family owned and operated business.
We’re proudly celebrating our 95th anniversary this year!
We have a great opportunity to join our Sales Team at our Eau Claire, WI branch. The Outside Sales Representative generates sales, manages new and existing customer relationships, negotiates and interfaces with customers and suppliers, while adhering to company policies and procedures. They work cooperatively with inside sales, project managers, quotation specialists, and other members of the distribution team to grow existing customers, to create new customers and meet or exceed monthly sales quotas at the appropriate gross margin while increasing customer satisfaction.
Outside Sales Representatives are subject matter experts on products that are sold by JHL and understand the entire sales process from starting a quote through the delivery of the final product.
- Highly competitive benefits package
- Medical
- Dental
- Vision
- 401k
- Short- and Long-term Disability
- Life insurance
- Health Saving Account with employer match
- Critical Illness & Accident Insurance
- Employee assistance program
- PTO and 9 paid holidays, as well as your birthday!
- And more!
- Prospecting and Lead Generation:
Identify potential clients through market research, cold calling, networking, and attending events. Qualify leads to determine potential business opportunities. - Develop and maintain strong relationships with customers and vendors through regular follow-up, meetings, and personalized service. Provide value-added service. Manage customer expectations and resolve issues to retain business.
- Negotiate and Close Sales:
Discuss terms and agreements with customers to close deals. Overcome objections and finalize sales. - Manage Customer Orders: including writing orders, overseeing submittal, shipping, expediting, billing, and resolving any issues that arise.
- Provide feedback on pricing, service, products, and customer needs.
- Participate in sales meetings, vendor training, and collaborate with other departments to ensure tasks are completed efficiently.
- Document sales activities by updating CRM systems and keeping records of sales activities, client information, and feedback.
Education
- High School Diploma or GED
- Associate’s degree in business, marketing, or a related field preferred
Experience and/or Training
- 3-5 years of sales experience in the electrical or construction industry, with an awareness of building and safety regulations.
- Experience selling to senior leadership, project managers, estimators, and buyers within commercial and residential contractors. Ability to manage complex accounts.
- Strong oral and written communication skills. Ability to read and comprehend simple instructions, short correspondence, and memos. Ability to effectively present information in one-on-one situations and to other employees of the organization.
- Project management skills, including the ability to work under pressure and to meet deadlines.
- Organized, strong time management skills. Ability to effectively handle…
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