VP, US Market Access

Position Summary & Responsibilities:

The Vice President of US Market Access is a critical strategic role responsible for ensuring broad access to the company's diagnostic products in the US. This leader will structure and guide payer engagement, payer and customer engagement and US market access strategy functions to execute a comprehensive market access effort, aligned with the global strategy. The ultimate objective is to optimize product adoption among healthcare providers in the US.

This role collaborates extensively with cross-functional teams, including Commercial, Marketing, Medical Affairs, and Public & Governmental Affairs.

• Market Accessintegration into and in support of Commercial Efforts

• • Define US market access levers to accelerate commercial implementation of new products and support commercial success of existing portfolio

  • Adapt global strategy and payer engagement narrative to the success of coverage and reimbursement in the US, strategies while adhering to global standards.

• • Participate and leverage trade association and medical association coverage and reimbursement efforts to maximize the team output

• • Create market access roadmap,planexecutionand resources to maximize coverage and reimbursement. Gainalignment with other US functional leaders and provide regular transparentupdateon progress and impact. Readjustwhen necessary to create an agile and efficient US function.

• Payer Engagement

• • Manage a team of Payer Engagementtasked withsecuringcoverage and reimbursement by building payer relationships, communicating clinical and economic value, and aligning access strategies

• • Define roles and responsibilities amongstteamand withother functions in US market access. Assesscadenceof payer engagement,setexpectationsofoutcomeandmonitorprogress.

• • Design payer engagement prioritization per product and payer. Definepayer asks in accordancetothe market access strategy.

• • Ensure priorities are aligned with sales, marketing and medical affairsstrategy and execution.

• • Set realistic expectations of the impact of market access efforts and timelines to contribute to the predictability of the business at the leadership level.
    
    Coordinate and inform commercial leaders on prioritization,executioncadence and expected changesimpactingthe business.

• • Assist with customers in engaging payers, where issues are of joint concern for customers and bio Merieux.

• Payer and Customer Engagement

• • Manage a team of Payer and Customer Engagementtasked with assistingwithcustomerreimbursement concerns, supporting sales effort when reimbursement questions arise, engaging with local hyperlocal payer for increased coverage and access and training of commercial team and customers.

• • Establish roles and responsibilities, collaborate with commercial leaders for alignment of expectations, deliverables and ways of working.

• • Support local teams in promoting the economic and medical benefits of products tofacilitateappropriate productadoption.

• Market Access Strategy

• • Manage a team of US Market Access Strategytasked with providing US feedback for products in development, receiving payer engagement material created at Global and adapt to US realities, contribution toUSgo-to-marketprocess, input into marketing efforts for coverage and reimbursement, shaping ofclai-ms-data driven insights to guide the US commercial decision making, monitoring of US coverage trends for our products.

• • Contribute to the Global Market Access strategy and ensurealigned execution

• • Monitor, shape and influence Medicare policies for potential impact on coverage and payment of our products.

• Cross functional alignment

• • Partner with Public & Governmental Affairs to engage policymakers, advocate for favorable regulations, andestablishthe company as a trusted partner in public health.

• • Partner with Marketing to ensure a realistic representation of our product current and future coverage and its impact on commercial expectations. Align US market access strategy to market-led vision for bio Merieux portfolio.

• • Support and educate sales on market access topics

• • Align patient population eligibility to coverage with medical affairs evidence-based messaging on clinical necessity.

• Monitoring and Reporting

• • Manage the Market Access department's budget to maximize impact, ensuring the efficient use of resources.

  • Track and report the financial outcomes of market access initiatives, adjusting strategies as needed to meet financial targets.

• • Provide regular updates to the Global Market Access teamon the progress and outcomes of market access initiatives.

• Team Leadership and Development

• • Build and lead a high-performing
    
    USMarket Access team, providing mentorship, guidance, and professional development opportunities.

• • Foster a collaborative culture that encourages innovation and continuous improvement within theUSMarket Access teamand with their counterpart at Global Market Access.

Education, Skills, & Experience:

• Bachelor's degree in health economics, life sciences, business, or a related field is required - Advanced degree is preferred

  • 12+…