Digital Marketing Manager

Job listing expires on March 10, 2026.

Expectation A – Absorb every aspect of the digital Marketing at Service Cuts including media creation, media editing and daily media posting in order to stimulate engagements from existing and potential customers; ultimately increasing traffic and sales at all shops.

• Posting on the Google, Yelp and Nextdoor pages for each shop at a minimum of three times weekly
• Posting on Instagram daily
• Posting on Facebook three times per week / Outreach to different groups on Facebook continually to obtain clientele and expand brand awareness
• Posting You Tube shorts twice monthly
• Sending three campaigns to customers monthly through the Booking platforms using text or email

B – Maintain and update the website as needed

• Updating employee pictures and biographies
• Ensuring continued optimization for both mobile and desktop
• Updating the Blog with a minimum of three posts per month
• Ensuring landing page remains engaging and reflective of current events and promotions
• Updating other aspects of the website as required

C – Advise senior Leaders on and optimizing execution of the Marketing Budget

• Researching innovative platforms / develop a well prioritized strategy / educate senior leaders on rationale for recommendations
• Facilitate promotions and sponsor ships on Marketing platforms
• Significantly contribute to the development of a Marketing Budget / Remain within established monthly budget
• Develop visuals to reflect the value (impact) of each expense line item

D – Absorb every aspect of SCO Optimization in order to increase Service Cuts search-ability on all digital platforms

• Remaining in tune with innovative tools for SCO evaluation and optimization
• Ensuring the required key words are used and continually updated on all platforms

E – Oversee every aspect of Service Cuts Branding from logo identification at all shops to giveaways to customers and potential customers in order to establish Service Cuts as a household brand. F – Ensure the availability of continued fresh content for postings

• Visiting and personally capture content from all shops at a minimum of two times per month
• Engaging Managers for providing content and effectively communicate to senior leaders any follow-through gaps from managers

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