Marketing Manager

Downers Grove, IL, ;
Dublin, OH, 43016;
The Woodlands, TX, 77380

Company Name:
Univar Solutions USA LLC

Requisition

Start your career journey with Univar Solutions! Here you can make an impact on the world around you and accelerate your career in areas that energize and excite you.

Responsible for guiding and driving the global marketing strategy for the Chemical Distribution & Services business unit aligned with the company's corporate identity. The manager will also lead the execution of marketing communications campaigns, activities, and events.

• Lead global marketing activities, ensuring adherence policies, governance, and consistency of messaging and execution.
• Develop external communications strategies and tactics that support the global business strategy for corporate and the CD&S division.
• Develop and publish marketing that aligns to key divisional business priorities and reinforces global/divisional goals, vision, mission, values, and purpose.
• Leads all activities related to new and existing customer and supplier growth through the strategic positioning of Univar Solutions’ value‑add competitive advantage.
• Builds the Univar Solutions brand to improve customer and supplier relationships while managing the product mix for price advantage.
• Directs tactical marketing mix (including Trade Shows) by industry and region to increase awareness and generate impressions and sales leads.
• Develop and implement audience growth strategies across digital and traditional channels to expand market share and engagement.
• Implement content distribution frameworks using SEO, paid media, influencer partnerships, and syndication to enhance reach and visibility.
• Analyze and report results with progress around key metrics.
• Manage budget for Marketing and Mar Com.

• Work closely with the CD&S Business team to lead the implementation of Marketing activities, including digital campaigns, content creation, and promotional event management.
• Lead the development of marketing communications for distribution via online and offline channels, such as web content, social media and print ads.
• Lead market research and analysis to understand Customer and Competitor behavior.
• Lead the tracking and reporting on performance of Marketing Communications efforts.
• Lead promotional distribution guidance, and relevant logistics for trade show appearances.
• Design and optimize content calendars and distribution strategies to grow audiences across social platforms, email, and partner networks.
• Use analytics tools to identify high‑performing content and replicate success for audience expansion.

• Can synthesize program portfolio team inputs to support development of engaging marketing strategies and annual plan for new/market transformation and mature products.
• Knows how to perform customer segmentation analysis and distill product value propositions to develop product bundles.
• Ability to understand suppliers and customers using internal and external data to determine preferences.
• Proficiency in audience development tactics, including social media growth, influencer engagement, and community building.
• Strong understanding of content amplification techniques, including paid advertising, organic reach optimization, and partnerships.
• Proven experience using You Tube analytics, algorithm insights, and standard processes to drive subscriber growth and audience engagement.

• Budget management
• Business growth reporting
• Approval of materials for production
• Regular reporting on audience growth metrics, engagement rates, and distribution performance.

• Bachelor's degree in Business, Marketing, or Communications.
• 10 years of experience in functions related to Marketing or Communications.
• Experience in Marketing Cloud Salesforce, Tableau, Romify, and First Up tools.
• Experience in MS Office (Excel, Word, Outlook, SharePoint, Viva Engage, One Drive, etc.)
• Proven track record in developing and delivering content distribution strategies across multiple channels.
• Proven ability to grow You Tube channels through strategic content planning,…