Sales Director

Regional Sales Director
- Middle East & Africa Graphics Solutions | Broadcast & Sports Technology

Regional Sales Director - Middle East & Africa

Graphics Solutions | Broadcast & Sports Technology

Location: Dubai (with flexibility across the region)

The Role

We’re looking for a senior sales leader to own and grow the Middle East & Africa region for a market‑leading broadcast graphics solutions portfolio, focused on news and sports production. This is a strategic, hands‑on role where you’ll define the go‑to‑market approach, grow market share, and build long‑term relationships with broadcasters, sports networks, production companies, and key partners across the region.

• Own and execute the regional sales strategy for graphics solutions across MEA
• Drive new business growth while expanding existing broadcast and sports accounts
• Build and manage a strong partner ecosystem, including systems integrators and channel partners
• Lead the full sales cycle: prospecting, solution positioning, negotiation, and close
• Work closely with product, marketing, and technical teams to align customer needs with solutions
• Stay on top of market trends, competitor activity, and evolving broadcast workflows
• Deliver compelling presentations, demos, and proposals to senior stakeholders
• Maintain accurate forecasts, pipelines, and reporting for regional performance

• Proven success in senior sales or regional leadership roles within broadcast technology or media
• Strong experience selling graphics solutions into news and sports environments
• Well‑established network across the MEA broadcast ecosystem (customers and SIs)
• Deep understanding of modern broadcast workflows, including IP, cloud, and subscription models
• Strategic mindset with a hands‑on, results‑driven approach
• Excellent communication and negotiation skills
• Fluent English;
  Arabic
• Willingness to travel regionally and occasionally internationally

• Own a high‑impact region with significant growth potential
• Work with industry‑leading graphics technology used by top‑tier broadcasters
• Senior, visible role with real influence over regional strategy
• Opportunity to shape long‑term customer and partner relationships