Sales Specialist – Commercial Vehicles & Heavy Equipment

Job Summary

A leading commercial vehicles and heavy equipment trading company in the UAE is hiring a Sales Specialist to grow revenue and expand market presence across the UAE. This role is ideal for an experienced sales professional with a proven track record selling commercial vehicles and/or heavy equipment to corporate and individual buyers.

The role requires strong client acquisition capability, product knowledge, and full-cycle sales execution — from prospecting to closing — while building sustainable long-term relationships.

• Drive sales growth across commercial vehicles and heavy equipment categories within the UAE.
• Build and execute a structured sales plan focused on new customer acquisition and revenue expansion.
• Source new business through prospecting, client visits, cold outreach, referrals, and marketplace inquiries.
• Conduct consultative selling: understand customer needs and recommend suitable vehicles/equipment.
• Prepare quotations, negotiate pricing and terms, and close deals effectively.
• Identify upsell opportunities and maintain a consistent pipeline of qualified leads.

• Develop and maintain strong relationships with fleet operators, contractors, logistics companies, and industrial buyers.>
• Maintain ongoing communication with customers to increase repeat purchases and referrals.
• Ensure professional after-sales follow-up and customer satisfaction.

• Track market trends, buyer demand, competitor pricing, and product movements in the UAE.
• Share insights with management on high-demand models, pricing opportunities, and customer feedback.

• Coordinate internally on inventory availability, inspections, documentation, delivery scheduling, and payments.
• Ensure sales documentation is accurate and aligned with UAE business requirements.
• Maintain records of client interactions and sales progress through CRM or reporting tools.

• Maintain accurate tracking of:
  • Leads and opportunities
  • Client meetings
  • Pipeline value
  • Closed deals
  • Sales forecasts
• Submit regular performance updates to management.

• Heavy-duty trucks and commercial vehicles (tractors, tippers, rigid trucks, trailers, etc.)
• Construction machinery (excavators, loaders, rollers, backhoe loaders, etc.)
• Material handling (forklifts, telehandlers, manlifts, reach stackers, etc.)
• Lifting equipment (truck-mounted cranes, mobile cranes, etc.)

Required Qualifications

• Minimum 3–5 years of UAE sales experience in:
  • Commercial vehicles and/or
  • Heavy equipment / construction machinery
• Proven ability to source leads and close deals independently.
• Strong understanding of UAE buyer segments (construction, logistics, industrial, fleet operators).
• Excellent negotiation, communication, and relationship-building skills.
• Strong pipeline management discipline and ability to work against targets.
• Proficiency in CRM tools and reporting (Excel, CRM platforms, etc.).
• UAE driving license preferred.

Preferred Candidate Profile

• Existing network of buyers in contracting, construction, transport/logistics, rental, and industrial sectors.
• Solid technical understanding of equipment specifications, condition evaluation, and pricing.
• Experience selling both new and used vehicles/equipment.
• Multilingual advantage:
  English required;
  Arabic/Hindi/Urdu is a plus.

Key Competencies

• Hunter mentality with strong closing capability
• Consultative selling and customer needs analysis
• High accountability and self-driven performance
• Strong follow-up and pipeline discipline
• Commercial awareness and negotiation expertise
• Resilience and persistence in a competitive market

Success Metrics (KPIs)

• Monthly revenue / target achievement
• New clients acquired per month
• Pipeline value coverage vs. target
• Conversion rate (leads to sales)
• Customer retention and repeat sales

Compensation & Benefits

• Competitive base salary + commission structure
• Performance incentives for exceeding targets
• Company-provided visa and medical insurance
• Allowances (as per company policy)