Field Sales Team Lead; Outbound Ground Sales

Field Sales Team Lead (Outbound & On-Ground Sales)

We are looking for a high-performing Field Sales Team Lead who will both lead a team of field executives and personally drive outbound sales, owning revenue, activation quality, and deep SME community engagement. This role is hands‑on: you sell, you coach, and you scale high‑quality merchant acquisition across key UAE clusters.

As the Field Sales Team Lead, you’ll build and run a high‑velocity outbound engine focused on acquiring and activating SMEs across key F&B, retail, and service corridors. You will be accountable for your own sales quota as well as your team’s performance — blending leadership, strategic execution, and on‑ground selling.

• Recruit, coach, and manage Field Sales Executives across priority SME clusters.
• Run daily planning: territory mapping, routing, and on‑ground presence.
• Set weekly revenue‑driven KPIs and ensure consistent field execution.

• Carry an individual quota and close merchants directly through outbound and on‑ground activity.
• Drive team performance across acquisition, revenue per merchant, multi-device setups, and add‑on conversion.
• Build merchant referral loops and community‑led sales motions.
• Expand presence across key F&B clusters, retail corridors, local supplier networks, and niche SME communities.

• Execute and enforce a consultative sales process: needs assessment, in‑person demos, multi‑device positioning, and upselling loyalty/table pay.
• Ensure seamless handover to Customer Success & Onboarding.
• Maintain impeccable personal and team CRM hygiene: stages, activities, forecasting, conversion tracking.
• Use dashboards to coach performance and identify weekly improvement areas.
• Partner with Rev Ops to optimize workflows and reporting.

• Evaluate cluster‑level performance and redeploy resources based on foot traffic, seasonality, and conversion data.
• Track competitor activity and share insights with Product, Marketing, and Commercial leads.

• Coordinate with Marketing on local activations, referral campaigns, and community events.
• Support Partnerships on land‑and‑expand motions driven via partner channels.
• Align with Finance on revenue targets, incentives, and productivity metrics.

• Individual & team monthly activation revenue
• Outbound conversion rate
• Referral and community‑led lead generation
• Time‑to‑activation (with CS/Onboarding)

• 4–6+ years in field/outbound sales, SME acquisition, or commercial roles.
• 2+ years leading or supervising sales teams.
• Background in fintech, POS, SaaS, payments, or F&B/retail/services ecosystems is a plus.
• Demonstrated success growing quota‑carrying field teams and hitting consistent activation targets.
• Strong leadership presence with the ability to coach, motivate, and maintain high accountability.
• Deep understanding of UAE SME clusters and community‑driven sales dynamics.
• Excellent communication, negotiation, and consultative selling skills.
• Data‑driven, CRM‑fluent, and comfortable managing KPIs.
• Thrives in an energetic, street‑level commercial environment.

Seniority level:
Mid‑Senior level

Employment type:

Full‑time

Job function:
Sales and Business Development;
Industries:
Software Development