Senior Marketing Manager
Overview
What makes us Qlik? A Gartner® Magic Quadrant™ Leader for 15 years in a row, Qlik transforms complex data landscapes into actionable insights, driving strategic business outcomes. Serving over 40,000 global customers, our portfolio leverages pervasive data quality and advanced AI/ML capabilities that lead to better decisions, faster. We excel in integration and governance solutions that work with diverse data sources, and our real-time analytics uncover hidden patterns, empowering teams to address complex challenges and seize new opportunities.
RoleSenior Marketing Manager — MEA
. MEA is a high-growth, developing market operating under a 100% partner-led distribution and reseller model. While Account-Based Experience (ABX) remains the strategic marketing framework, in MEA it is applied with a growth-first, scalable approach, prioritizing market share expansion, 1:
Few and 1:
Many industry-led motions, brand awareness and acquisition, and partner-amplified demand generation. This role requires balancing ABX discipline with market development pragmatism in an emerging region.
As Field Marketing Manager for MEA, you own the regional marketing strategy and ABX framework, with a strong focus on scalable 1:
Few and 1:
Many programs. You partner closely with Channel Sales leadership and the regional Partner Marketing Manager to translate growth ambitions into integrated marketing plans that expand Qlik’s footprint across key industries, drive partner-enabled pipeline creation, accelerate acquisition and cross-sell, and strengthen brand equity in emerging markets. You act as the strategic marketing lead for the region, ensuring investments are aligned to business priorities and deliver measurable impact.
How You’ll Be Making An Impact
- Own MEA Growth & ABX Strategy (1:
Few / 1:
Many Focus) - Develop and execute the regional marketing plan aligned to market share growth objectives, priority industries and segments, and channel GTM priorities.
- Apply ABX principles pragmatically through industry clusters, account group targeting, and scalable 1:
Few and 1:
Many programs. - Translate sales territory priorities into structured, outcome-driven marketing initiatives.
- Sales & Channel Alignment
- Partner closely with Channel Sales leadership, distributors, strategic resellers, and the regional Partner Marketing Manager.
- Align on target industries, solution plays, and pipeline priorities.
- Participate in regular pipeline reviews and growth planning sessions.
- Ensure marketing activities directly support regional revenue objectives.
- Campaign Localization & Market Expansion
- Adapt and activate global campaigns within MEA to reflect market maturity, competitive landscape, and industry relevance.
- Prioritize scalable programs that drive awareness and education, new logo acquisition, and cross-sell and upsell opportunities.
- Pipeline & Performance Ownership
- Own holistic marketing contribution across MEA, including partner-influenced pipeline, acquisition metrics, and expansion impact.
- Support data-driven budget decisions in collaboration with Channel Sales and Partner Marketing.
- Leverage intent signals and regional insights to prioritize investment and optimize program performance.
- Continuously evaluate campaign effectiveness and scale high-performing initiatives.
- 10+ years of B2B marketing experience, with strong Field Marketing exposure.
- Experience in enterprise software, SaaS, BI, or data-driven technology preferred.
- Experience operating in emerging or developing markets.
- Experience working in partner-led or channel-driven business models.
- Strong collaboration experience with partner marketing teams.
- Hands-on experience with marketing technologies such as , Marketo, ON24, Linked In, and digital platforms.
- Intent data experience (e.g., 6sense) preferred.
- Bachelor’s degree in Marketing, Business, or equivalent experience.
- Ability to travel up to 25%.
Location: Dubai, UAE
Work Model: Hybrid
ApplyApply now and help change how the world transforms complex data landscapes into actionable insights and turns complex data challenges into new opportunities.
Additional InformationMore About Qlik Find out more about “Life at Qlik” on social:
Instagram, Linked In, You Tube, and X/Twitter, and see other opportunities on our Careers Page.
What else do we offer?
- Genuine career progression pathways and mentoring programs
- Culture of innovation, technology, collaboration, and openness
- Flexible, diverse, and international work environment
Giving back is a huge part of our culture. We also encourage participation in Corporate Responsibility Employee Programs. If you need assistance applying for a role due to a disability, please submit your request via email to Qlik may respond to accommodation requests as appropriate.
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