Public Relations Officer

The IIQAF Group of Companies is a global leader in providing services in the hospitality, information technology, tourism, insurance, construction, manpower supply, education and health care industries. Established in 1986, the company has grown to become a major player in the international market, with operations in the United Kingdom, Canada, Australia, Singapore, and GCC.

We are looking for a dedicated Public Relations Officer to join IIQAF in Dubai. As a Public Relations Officer, you will play a crucial role in managing the reputation of our organization and maintaining positive relationships with the public, media, and stakeholders. Your work will be essential in promoting our brand, handling communication strategies, and ensuring a positive public image for IIQAF in the Hospital/Health Care industry.

• Develop and implement PR strategies to enhance the organization’s public image.
• Write and distribute press releases, speeches, and other PR materials.
• Organize and manage PR events such as press conferences, exhibitions, and open days.
• Monitor and analyze media coverage and prepare reports.
• Build and maintain relationships with media outlets and key stakeholders.
• Respond to inquiries from the public, media, and other organizations.
• Collaborate with internal teams to ensure brand consistency in all communications.
• Manage social media platforms and create engaging content.

• Bachelor’s degree in Public Relations, Communications, Marketing, or related field.
• Proven work experience as a Public Relations Officer or similar role.
• Excellent communication and interpersonal skills.
• Strong writing and editing abilities.
• Ability to work well under pressure and meet deadlines.
• Knowledge of social media platforms and digital marketing.
• Experience in crisis management and handling sensitive issues.
• Attention to detail and organizational skills.