Business Head

Overview

Our Client: A well-established automotive business in Dubai is looking to appoint a commercially strong leader to head its Car Rental division. The mandate is clear: drive performance, protect margins, and scale the business in a highly competitive market.

Your Role
:
This role carries full responsibility for the car rental business in Dubai. The selected candidate will own commercial performance, operational efficiency, fleet strategy, and market positioning. This is a hands-on leadership role for someone who understands the UAE rental landscape and knows how to turn fleet into profit.

• Lead end-to-end performance of the car rental division with full financial accountability
• Drive revenue growth while maintaining pricing discipline and margin control
• Optimize fleet mix, utilization, rotation, and disposal strategy
• Strengthen corporate and B2B accounts across key segments
• Monitor market activity, competitor movement, and demand cycles
• Oversee cross-functional teams across operations, sales, fleet, and customer service
• Improve processes, controls, and service standards

• Minimum 5 years of UAE car rental or automotive business leadership experience
• Currently based in the UAE
• Proven track record of managing a P&L
• Strong understanding of Dubai market dynamics and customer segments
• Experience in pricing strategy, fleet optimization, and corporate account development
• Decisive, commercially sharp, and execution-focused leadership style