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Creative Strategist & Writer

Job in Dubai, Dubai, UAE/Dubai
Listing for: SOCL
Full Time position
Listed on 2026-02-28
Job specializations:
  • Creative Arts/Media
    Digital Media / Production, Content Writer / Copywriter, Creative Advertising / Marketing, Digital Marketing
Salary/Wage Range or Industry Benchmark: 120000 - 200000 AED Yearly AED 120000.00 200000.00 YEAR
Job Description & How to Apply Below

Dubai, United Arab Emirates | Posted on 02/24/2026

As a Content Strategist & Writer, you will own the content direction for multiple brands. You will develop a monthly strategy, build content buckets, write scripts, and guide execution. You will work closely with the Social Media Manager, editors, designers, and the sales team to ensure content aligns with both brand growth and business goals.

Brand Ownership

You will manage content strategy for multiple brands, typically ranging from 5 to 8 active accounts at a time, depending on complexity and campaign intensity.

Key Responsibilities
  • Develop monthly content direction for assigned brands
  • Define recurring content formats and buckets
  • Identify trends, hooks, and positioning angles
  • Align content with brand identity and growth goals
Ideation & Planning Foundation
  • Deliver structured content ideas at the beginning of each cycle
  • Work with the Social Media Manager, who will finalize the content calendar
  • Ensure ideas are execution-ready and clear
Content Writing
  • Write scripts for reels and short-form video
  • Write structured copy/text for posters and static creatives
  • Maintain tone consistency across brands
Execution Support
  • Provide detailed notes and direction for editors and designers
  • Guide visual tone and storytelling flow
  • Review content drafts and refine messaging
Sales & Pitch Support
  • Support the sales team with content strategy direction during new client pitches
  • Contribute content buckets and sample ideas for proposals
  • Help shape creative direction in presentations
  • Participate in pitch discussions when required
Performance Thinking
  • Review content performance monthly
  • Identify opportunities for improvement
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