Digital Editor

Job Summary:

The MICHELIN Guide local editor is responsible for managing and producing high-quality engaging digital articles, videos and social content around the MICHELIN Guide selections in line with our business objectives: growing our community of users, driving hotel booking revenues and delivering sponsored content for our partners.

They are responsible for the territories/languages in the Middle East region, and will be part of the global editorial team, working alongside the local MICHELIN Guide inspection team and our regional or local sales team.

• Build, update and own editorial calendar – best‑of, articles, newsletters, app, local social channels
• Write texts or source from internal (inspectors/writers) and external (freelancers)
• Source pictures (from Sitecore, from restaurants, from freelancers)
• Act as a producer for videos: conceptualize, storyboard and manage video production.
• Publish on all channels (except international)
• Monitor, report and analyze traffic (and other KPIs)

• Propose sponsored content based on partners’ objectives. Interact with partner to fine-tune content requests if necessary.
• Create or source content (article/video)
• Handle validation process with partner and branding (Communications Paris)
• Publish content on all channels (except international)

• Text writing for new restaurant POIs and existing POIs for Dubai, Abu Dhabi, KSA and Doha
• Reviewing Arabic translation of POIs
• Reviewing Interim before the launch of each selection: making sure all the inspector reviews have been uploaded in EN & AR, that all the images are uploaded, making sure restaurant names have been translated correctly and making sure addresses of each POI is correct.
• Assisting on printed guide - making sure cartography is correct, reviewing copy and POI details before it goes into print

Mid‑Senior level

Full‑time

Writing/Editing, Marketing, and Art/Creative

Travel Arrangements, Food and Beverage Services, and Restaurants