Vice President - Channel Partner Sales

About the Role

This role reports to the EVP & Head of Customer Acquisition and is responsible for leading and driving the strategic growth of Retail Banking products through intermediary sales partners. The VP – Channel Partner Sales builds, manages, and optimizes third-party agency networks to ensure scalable, compliant, and profitable customer acquisition.

• Channel Strategy & Leadership
  :
  Develop and execute the overall strategy for alternate and intermediary channel sales and define channel-specific KPIs and performance benchmarks.
• Lead a team of regional/channel managers to ensure consistent execution across geographies and product types.
• Third-Party Agency Management
  :
  Identify, onboard, and manage DSAs and third-party agencies for personal loan and credit card acquisition.
• Ensure adherence to regulatory and internal compliance standards.
• Design incentive structures and engagement models to drive productivity and loyalty.
• Governance & Compliance
  :
  Implement robust governance frameworks for partner onboarding, training, and monitoring.
• Conduct periodic audits and risk assessments of partner channels.
• Performance Management & Analytics
  :
  Track and analyze channel performance using dashboards and MIS reports.
• Use data-driven insights to optimize channel mix, improve conversion rates, and reduce cost of acquisition.
• Present regular updates to senior leadership on channel health and growth opportunities.
• Stakeholder Collaboration
  :
  Work closely with internal stakeholders including Product, Risk, Compliance, Legal, and Technology teams.
• Represent the bank in external forums and industry events to build brand visibility and partnerships.

• Postgraduate/Bachelor’s Degree.
• Minimum 8–10 years selling Retail products with competition banks or RAKBANK processes, with at least 5 years in a leadership role managing third-party sales channels.
• Proven track record in scaling alternate channels and delivering high-volume acquisition targets.
• Strong understanding of personal loan and credit card products, market dynamics, and regulatory environment.

• Fostering teamwork
• Conceptual thinking
• Persuasive communication
• Strategic thinking
• Networking & relationship building
• Strong blend of strategic thinking, operational excellence, and deep market insight to drive sustainable growth.

• Competitive compensation and performance-based incentives
• Medical coverage for you and your family
• Comprehensive life insurance
• Exposure to high-impact strategic projects
• Supportive and inclusive workplace culture
• Opportunities for career advancement and professional development