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Senior Emailing, SMS, Push Officer
Job Description & How to Apply Below
Overview
About the job Senior Emailing, SMS, Push Officer - 12 months Contract
Responsibilities- Develop, implement and optimise the global automated and manual cross-channel direct marketing strategy and campaigns to maximise sales and services.
- Increase and engage the database members with relevant communications across the funnel by further developing and optimise the current campaigns, personalisation, templates, content, marketing, automation, and performance.
- Develop SMS and push channels and increase their penetration in the direct marketing mix.
- Plan persona identification, triggered and life-cycle email campaigns to ensure optimised email communications to different customer cohorts.
- Orchestrate data flows between different airline systems and email systems to optimise the current flow.
- Plan and build data integrations to enable deployment of automated emails.
- Plan, create, execute and review all direct marketing communications to ensure correctness, brand compliance and sales excellence at all direct marketing customer contact points.
Position Requirements
10+ Years
work experience
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