Senior Product Marketing Manager; d​/m​/f

ams OSRAM is a global leader in innovative light and sensor solutions. «Sense the power of light» – our success is based on our deep understanding of the potential of light. By adding intelligence to light, we enable our customers to drive transformative applications. Our around 20,000 employees worldwide focus on innovation alongside the societal megatrends of digitalization, smart living, energy efficiency, and sustainability.

Whatever your role is, you are a part of a talented team that enjoys exploring and designing new technologies.

• Senior Product Marketing Manager drives strategy, go-to-market execution, and downstream marketing across a diverse portfolio of mixed-signal sensing technologies. The role requires solid technical understanding of semiconductor sensors and sensor interfaces (e.g. CT/X-Ray detectors, ADCs, mixed-signal ASICs) combined with strong strategic capabilities, high flexibility, and hands-on marketing execution skills. The position collaborates closely with the global head of product marketing, global product line teams, R&D, sales, and central marketing/communication functions.
• Lead strategic assessments and innovation projects focusing on x-ray imaging, computed tomography and sensor interface ASICs analyzing customer needs, technology trends, and competitive dynamics to define future product and portfolio strategies
• Develop global go-to-market plans in collaboration with product managers defining value propositions, messaging frameworks, target segments, solution roadmaps, and demonstrator or evaluation kit strategies
• Plan and coordinate integrated marketing campaigns with regional and global marketing teams ensuring consistent execution across digital, events, sales, and partner channels
• Develop high-quality marketing collateral including website content, brochures, flyers, videos, demo showcases, and graphics supporting campaign rollout and maintaining asset quality and messaging consistency
• Act as a key representative of product lines at customer events, conferences, and industry exhibitions, delivering technical marketing presentations and demonstrating mixed-signal sensor solutions
• Technical degrees (e.g., Electrical Engineering, Physics, Engineering Sciences, Industrial Engineering) or comparable qualification
• Understanding of the IC development for sensor interfaces in factory/building automation and medical technology
• Several years of experience in product marketing, product management, or technology marketing with mixed signal ICs
• Experience in leading strategy and innovation projects;
  Experience in Design Thinking / Agile, business modeling, and business case calculations is desirable
• Experience in developing and executing go-to-market strategies and managing marketing campaigns
• Familiarity with graphics and content tools (Adobe, Canva, Figma, or similar) is a plus
• A clear strategic mindset (consulting background) is required with strong communication and presentation skills
• Excellent spoken and written English
• Training opportunities & structured onboarding and development planning
• Opportunity for coaching, mentoring and networking