SMB Marketing Lead, Key & Ring SMB

Overview

SMB Marketing Lead, Amazon Key & Ring SMB

Job  |  Services LLC

Amazon Key and Ring SMB are seeking an experienced, results-oriented marketing leader to connect our brands with SMB customers worldwide and grow a fast-paced business. You will own the marketing strategy for the Ring SMB portfolio and create integrated marketing plans across product marketing, demand generation, and creative functions. You will also lead the go-to-market strategy for innovative, new-to-world product launches and drive measurable results toward ambitious business goals.

You will serve as a trusted leader in the organization.

• Create the overarching global marketing strategy for the Ring SMB portfolio, along with annual plans to drive business outcomes
• Launch new products, starting with customer research and value proposition development through announcement and activation
• Drive growth by leading demand generation and acquisition programs
• Deliver measurable business results against ambitious goals
• Identify opportunities for business growth and innovative activations

In this role, you'll balance strategic leadership with operational oversight, building our global marketing capabilities for the long term. You'll collaborate with global teams across product, sales, PR and external partners to drive impactful marketing initiatives. You'll play a key role in the org's marketing leadership and have influence in the overall business direction.

Amazon Key and Ring SMB solve our customers' most critical security and access challenges with simple, smart solutions. We are a uniquely cross-functional org within Amazon, often serving as the connective tissue between Smart Home/Devices, Logistics, Operations, and Retail/Shopping across global markets. Our team prioritizes ownership, collaboration, and delivering results for our customers with high standards for our global programs.

• 6+ years of marketing experience
• Experience in launching new products
• Experience managing teams
• Experience managing and measuring marketing performance in various channels
• Experience communicating results to senior leadership
• Experience in a business-to-business (B2B) environment, high-tech products/services

• Experience managing external agencies
• Experience working with large global teams
• MBA in marketing or similar
• 5+ years experience leading marketing/go-to-market strategy for both hardware and software

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants:
Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position.

These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit (Use the "Apply for this Job" box below). for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package…