Brand Partnerships Manager, CPG

We’re transforming how brands win trial in grocery

At Swish, we believe product trial should be as smart and measurable as modern marketing — not wasteful, manual, or disconnected from how people actually shop today.

Where others see sampling as a logistical headache, we see an opportunity to connect media intelligence with merchandising execution
. Swish enables CPG brands to place full-size products directly into targeted online grocery orders, using retailer first‑party data to reach the right consumers at the right moment.

We’re building the missing layer between retail media and merchandising — one that helps brands turn intent into trial, and trial into repeat purchase. Swish is live with grocery retailers, working with forward‑thinking brands, and scaling quickly.

If you’re excited to help shape how brands grow in a digital‑first grocery world, we’d love to meet you.

There’s no one‑size‑fits‑all approach to doing great work. Swish operates as a hybrid team
, with an office based in Ann Arbor, Michigan
, and flexibility to work remotely part of the week.

We value time together for collaboration, creativity, and momentum — while still giving our team flexibility to do their best work.

As Swish continues to grow, we’re looking to add a CPG Brand Partnerships Manager to our team.

This role sits at the center of Swish’s growth on the brand side. You’ll be responsible for building relationships with CPG brands, helping them understand how Programmatic Sampling fits into their existing media and merchandising strategies, and guiding them from first conversation through live campaigns.

You’ll work closely with brand, shopper marketing, ecommerce, and merchandising teams — helping them unlock a smarter, more accountable approach to trial.

The Brand Partnerships team at Swish exists to help CPG brands successfully adopt Programmatic Sampling.

We work closely with brands before and after launch, ensuring they understand the value of the platform, feel confident in execution, and see clear performance outcomes. This team plays a critical role in shaping how Swish scales and how brands experience the product.

• Build and maintain strong relationships with emerging and established CPG brands
• Manage all aspects of the brand partnership lifecycle — from initial outreach to live campaigns
• Educate brands on how Programmatic Sampling bridges retail media and merchandising
• Deliver thoughtful, performance‑driven stories that resonate with brand and shopper marketing teams
• Own a pipeline of brand partners and consistently drive new revenue
• Collaborate with internal product, operations, and retailer teams to ensure smooth onboarding and execution
• Use campaign insights to support renewals, expansion, and long‑term partnerships
• Help identify opportunities to standardize materials, messaging, and processes as Swish scales
• Provide a high‑quality brand experience through strong organization, follow‑through, and attention to detail

• 3–7 years of experience in CPG sales, brand partnerships, shopper marketing, ecommerce, or related roles
• Strong communication skills, with the ability to build trust and credibility quickly
• Proven track record of closing business and managing a pipeline
• Organized, detail‑oriented, and comfortable juggling multiple priorities
• Ability to thrive in a fast‑paced, evolving startup environment

• Experience selling solutions adjacent to retail media, ecommerce, or merchandising
• Familiarity with how CPG brands structure media, merchandising, and trade budgets
• Experience using CRM tools (e.g., Salesforce or similar)
• Existing relationships with CPG brand, shopper marketing, or ecommerce teams

Swish offers competitive, market‑aligned compensation, including:

• Base salary + commission
• Meaningful equity participation
• Hybrid work model based in Ann Arbor, Michigan
• Opportunity to grow with an early‑stage, category‑defining company

Compensation may vary based on experience, skills, and scope of the role.

• Help define a new way brands connect media to merchandising
• Work on a solution that delivers real trial and real results
• Be part of a small, high‑impact team with real ownership
• Build something early — and shape how it scales

If you’re excited to help brands rethink trial and growth in grocery, we’d love to hear from you.

Swish is building what’s been missing between media and merchandising.

Come help us build it.