More jobs:
Digital Marketing Specialist
Job in
Detroit, Wayne County, Michigan, 48228, USA
Listed on 2025-12-31
Listing for:
LHH
Full Time
position Listed on 2025-12-31
Job specializations:
-
IT/Tech
Digital Marketing, SEO
Job Description & How to Apply Below
This range is provided by LHH. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range$55,000.00/yr - $70,000.00/yr
OverviewAre you a data-driven digital marketer with a passion for optimizing websites and driving measurable results? Our client, a well-established and growing company in the consumer goods and retail space, is seeking a Digital Marketing Specialist to join their collaborative marketing team.
This role is ideal for someone who thrives in a fast-paced environment, enjoys cross-functional collaboration, and is eager to make a tangible impact on digital performance.
Key Responsibilities- Manage day-to-day website updates, content uploads, and performance monitoring.
- Optimize site structure and content for SEO, accessibility, and mobile responsiveness.
- Collaborate with UX, design, and development teams to launch high-performing landing pages.
- Implement and manage Google Tag Manager containers, triggers, and tags.
- Analyze website and campaign performance using GA4, Search Console, and other tools.
- Support digital campaigns, promotions, and A/B testing initiatives.
- Maintain data integrity across the site, including URL structure, redirects, and schema markup.
- Stay current on digital marketing trends and best practices.
- 3+ years of experience in digital marketing, e-commerce, or web management.
- Proficiency in HTML/CSS and experience with CMS platforms (e.g., Word Press).
- Hands-on experience with Google Analytics (GA4), Google Tag Manager, and SEO tools.
- Strong understanding of digital marketing channels and performance metrics.
- Excellent communication, project management, and problem-solving skills.
- Bachelor’s degree in Marketing, Business, or a related field.
- Mid-Senior level
- Full-time
- Marketing
- Human Resources Services
- Medical insurance
- Vision insurance
- 401(k)
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