Regional Sales Manager

Regional Sales Manager | Great Lakes

Direct Wire & Cable is seeking a Regional Sales Manager to lead growth and customer relationships across the Great Lakes region. This full-time, remote role requires travel up to 50% within the territory and involves developing sales strategies, building strong customer partnerships, and collaborating with internal teams to expand market presence and deliver exceptional service.

This position is a great fit for someone with proven sales leadership experience, strong interpersonal skills, and a strategic mindset; someone who can drive new business, nurture existing accounts, and contribute to a collaborative, growth‑focused team environment.

• Develop and execute sales strategies informed by customer insights, market research, and industry expertise
• Drive new business development while managing and expanding existing customer relationships
• Build and maintain a strong portfolio of accounts to meet revenue and market share goals
• Collaborate with Marketing, Product Development, and Operations to align sales initiatives with customer needs
• Lead contract negotiations, pricing discussions, and long‑term agreements with key accounts
• Track customer interactions, opportunities, and performance metrics using CRM tools
• Provide accurate sales forecasts and market feedback to leadership
• Represent Direct Wire & Cable at industry events, trade shows, and customer meetings

• Bachelor’s degree in Business, Marketing, or a related field strongly preferred
• 3–5 years of experience in sales management, business development, or a related role
• Demonstrated success in driving revenue growth and managing customer accounts
• Strong communication, negotiation, and relationship‑building skill
• Proficiency in CRM software, Microsoft Office, and data analysis tools
• Ability to work independently while collaborating effectively with cross‑functional teams
• Willingness to travel up to 50% within the Great Lakes region; valid driver’s license required

• Medical, dental, and vision coverage for employees and families starting on day one
• Company‑funded Health Reimbursement Account (HRA)
• Optional Health Savings Account (HSA) and Flexible Spending Account (FSA)
• Coverage options for disability, accident, critical illness, hospitalization, and life insurance
• Access to our Employee Assistance Program (EAP)
• 401(k) with a 5% company match after 90 days of employment
• Generous paid time off, wellness days for on‑site roles, and paid holidays

• Be a Great Person: Practice the highest integrity, care for and respect all, and always do the right thing.
• Serve Your Customers Well: Do whatever it takes for customer success, be driven for mutual success, and be willing to sacrifice for the greater good.
• Do Great Work: Seek continuous improvement, take the initiative and be proactive with solutions, be eager to share your ideas, and practice fanatical attention to detail.
• Be a Great Teammate: Be positive, enthusiastic, and energetic, be fun to work with and for, be a good listener, and be eager to serve others well.

Background check, drug screening and references required. Direct Wire participates with eVerify.

• Associate

• Full-time

• Sales, Manufacturing, and Business Development

• Appliances, Electrical, and Electronics Manufacturing
• Wholesale Appliances, Electrical, and Electronics
• Electrical Equipment Manufacturing