Inside Sales Representative

The Inside Sales Representative (ISR) plays a key role in generating new business by connecting with owners and decision makers, qualifying prospects, and setting appointments for our Outside Sales team. This role matters because it is the engine that fuels our growth; your ability to create the first connection with potential customers ensures a steady pipeline of qualified opportunities and supports our expansion into new markets.

The ISR focuses on outbound prospecting within our Ideal Client Profile (ICP), gathering key information, and setting qualified appointments. You’ll also manage and build our prospect database to ensure accurate follow‑up and a strong flow of leads. This role is the first step in bringing in new customers and directly impacts our sales success.

• Lead Generation:
  Make 80–100 outbound calls daily to identify and engage potential customers.
• Information Gathering:
  Gather basic information via phone, Linked In, and/or websites to further qualify prospects.
• Appointment Setting:
  Schedule a minimum of three qualified appointments per week with potential customers.
• Relationship Building and Nurturing:
  Set follow‑up calls and activities to further develop relationships with prospective business owners or decision makers.
• Marketing Follow‑up:
  Promptly contact and qualify prospects generated by marketing activities.
• Prospect Database Management:
  Organize prospects into categories to determine qualification, ownership, and appropriate follow‑up.
• Document all activities and interactions in the CRM tool.
• Update Inside Sales Playbook daily with total activities performed.
• Attend weekly sales meetings and report on activities performed.

• Develop in‑depth knowledge of the inside sales process and continually refine best practices.
• Attend Inside Sales Workshops and refine calling strategies.
• Enter new contacts and businesses into the prospect database from internal sources, acquired lists, or marketing activities.
• Generate email templates and follow‑up communication for prospects.
• Promptly follow up on chat requests generated through the website.
• Field inbound sales calls and leads from various sources and qualify for business potential.
• Document internal processes and procedures related to duties and responsibilities.
• Maintain CRM data, share best practices, improve processes, and provide clear and consistent reporting to management.

• Strong phone skills with the ability to reach prospects creatively, identify decision makers, and handle objections professionally.
• 1-3 years of sales experience
• High energy and drive with strong conversational skills.
• Persistence in reaching decision makers and identifying key information about prospects.
• Skill in preparing written communications and materials.
• Interpersonal skills including communication, active listening, and customer care.
• Ability to redirect prospects on the phone and adapt quickly to changes.
• Typing skills for quick and accurate data entry.
• Self‑motivation and discipline to adhere to the inside sales process.
• Commission‑based incentives
• Premier health, dental, and vision benefits
• Complete on‑the‑job training and support