Market Insights Analyst; at Senior level

Market Insights Analyst (Open to hiring at Senior level)

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We are a mutual insurance company owned by our policy holders across Iowa and South Dakota, and we’ve built our reputation on over 80 years’ worth of trust. We are not motivated by profits. We are motivated by the well‑being of our friends, family, and neighbors–our members. If you’re passionate about joining an organization that works hard to put its members first, provides best‑in‑class service, and is committed to sustainability and innovation, consider applying today!

Learn more about our unique benefit offerings here.

Want to know more? You can learn about life at Wellmark here.

As a Market Insights Analyst, you will keep a pulse on competitor actions and healthcare market dynamics. You will support the curation of primary and secondary intelligence and develop proactive and on‑demand deliverables. You are responsible for the analysis of trends and profitability measures by segment, distribution channels, buyer portfolio, benefit trends and financial performance within the business. You will conduct quantitative and qualitative research, including needs assessment, conceptualization, proposal development, data analysis and reporting that drives market and network strategies.

Our goal is to identify key opportunities and gaps within our competitive insurance market and network of health systems, and to offer suggestions for enhancements to develop products and services.

The ideal candidate has investigative curiosity, asks insightful questions, and thrives on driving actionable results. You are a collaborator who is eager to work with your peers to inform business decisions. Knowing your resources, identifying new ones, and seeking out where to find answers are just a few of your talents. You embrace an analytical mindset and have an exceptional ability to construct narratives around data so audiences of all kinds can understand.

You do this through strong communication skills and knowing the power of great messaging. Acting procedurally, recognizing preventative measures, and risk reduction are behaviors that resonate with you.

• Develop and compile internal and external data to analyze the performance of Wellmark market segments.
• Evaluate Wellmark’s competitive position within the market and provide key insights into competitors using primary and secondary research tactics.
• Conduct primary and secondary intelligence research, including market research, quantitative and qualitative data analysis, and reporting.
• Identify key opportunities and gaps within our market to support Segment Performance, Network Strategy, and Product Development.
• Proactively provide insights, recommendations, and future‑state initiatives to Product, Network and Segment Performance teams.
• Participate in developing strategic recommendations to support Segment Performance, Network Strategy, and Product Development strategies.
• Monitor and report progress toward achievement of key performance measures – member, employer, provider, and producer/agent.
• Participate in enrollment forecasting and market opportunity analysis, including statistical model development, trends, and analysis of environmental circumstances affecting enrollment and sales opportunities.
• Use statistical software applications to analyze data and results from research; formulate key opportunities and gap analysis based on findings.
• Participate in annual planning with the Segment Performance teams to identify any data needed to support key initiatives.
• Other duties as assigned.

• Bachelor’s Degree in statistics, mathematics, finance, computer science, engineering, economics, psychology, or related field.
• 3+ years experience in economic analysis, market research, insurance, financial services, or a similar corporate environment independently collecting and analyzing data, conducting research, and developing actionable results that support stakeholder decision making.
• Working knowledge of query and data…