Senior Software Engineer; Backend - Engagement

At Branch, we power every touchpoint with links that work and insights that prove it. From click to conversion, we make growth measurable. Our unparalleled attribution, backed by AI-enhanced linking, is trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution.

We bring the same rigor to how we build our team, by empowering our people to move fast, own outcomes, and build something that matters. We take pride in making meaningful investments in our team’s health, wealth, and growth so individuals can thrive as we scale. Our culture values smart, humble, and collaborative teammates who take accountability and drive results in an environment where their work truly moves the business forward.

We are innovative, scaling with purpose, and led by seasoned leaders who know how to build enduring companies. Trusted by brands like Instacart, Western Union, NBCUniversal, Zoc Doc, and Sephora, we’re big enough to matter, small enough for you to make a real impact. If you’re excited by the grit of building, rapid learning, and shaping the future of customer growth, you’ll find your place here.

We’re looking for a Senior Backend Engineer to join the Engagement team at Branch, someone who raises the bar not just technically, but in how we think, collaborate, and build as a team. We design and build easy-to-use tools that help marketers create and track seamless connected experiences powered by links.

Our Engagement product helps the world’s leading brands create and track seamless connected experiences powered by links with a variety of formats such as short deep links, web banners, and QR codes. It’s our most visible and widely-used offering, powering billions of interactions daily and directly impacting growth, retention, and revenue for our customers. As part of the Engagement team, you’ll work on the surfaces and infrastructure that make these journeys feel effortless for users and measurable for marketers.

• Architect & Innovate:
  Take ownership of the system architecture to meet future requirements. You will actively research, create proofs-of-concept (PoCs), and introduce new technologies to the team.
• Own & Solve:
  Act as a reliable technical contributor who owns, drives, and solves complex problems independently, resolving diverse issues with creativity and rigor. You will own the production operation and monitoring of your systems and be acutely aware of their SLAs.
• Lead Projects:
  Independently lead key technical projects through the full development lifecycle, from designing solutions and scoping with product partners to deployment and post-launch support.
• Mentor & Influence:
  Mentor other engineers to accelerate their growth and encourage broad participation in technical discussions. You will be expected to persuade peers and stakeholders on difficult technical matters.
• Improve & Adapt:
  Challenge existing processes and identify improvements in our technical stack, development lifecycle, and team operations, helping the team to manage and adapt to change.

• Extensive Backend
  
  Experience:
  
  5+ years of professional software engineering experience, with a proven track record of building complex, high‑quality applications.
• Core Technical Proficiency:
  Deep experience in back‑end development, with strong proficiency in Java or Kotlin. Nice‑to‑have experience with JavaScript (Node.js) or Go.
• Rapid, Iterative Delivery: A strong bias for action and a pragmatic approach to rapid, iterative development, with a proven ability to deliver small chunks of value to customers quickly (e.g., POCs, MVPs).
• Customer-Obsessed:
  You possess a deep sense of customer empathy and are driven to understand their needs, ensuring that technical solutions are perfectly aligned with creating a valuable and effective user experience.
• Expert Solutioning: A strong portfolio of past work where you were responsible for the technical solutioning of new products or major features in close collaboration with product and design.
• Scalable Systems & Operations:
  Experience designing, building, and maintaining highly available, scalable, and…