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VP, CRM & Member Engagement Leader

Job in Delaware City, New Castle County, Delaware, 19700, USA
Listing for: Highmark Health
Full Time position
Listed on 2026-01-25
Job specializations:
  • Healthcare
    Healthcare Management
  • Management
    Healthcare Management
Job Description & How to Apply Below
A healthcare organization is seeking a Vice President of Customer Relationship Marketing to lead a comprehensive CRM strategy aimed at enhancing member and patient engagement. The ideal candidate will define and optimize multi-channel engagement strategies while overseeing a team of CRM professionals. A minimum of 15 years of relevant experience, strong leadership skills, and a focus on data-driven initiatives are essential for success in this role.

This position will play a crucial role in improving health outcomes and customer satisfaction.
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