Sales Manager

Sales Manager – Champion Chrysler Dodge Jeep Ram

Location: Decatur, Alabama is situated in the heart of North Alabama, just 25 miles southwest of Huntsville and minutes from the Tennessee state line. It offers easy access to major highways, including I-65 and Highway 31.

Employment Type: Full-Time
Department: Client Experience & Support
Compensation Range: $75,000 – $130,000

Champion of Decatur is a trusted name in automotive sales with an accredited A+ BBB Rating, known for delivering exceptional customer experiences and a wide selection of new and pre-owned vehicles. We pride ourselves on integrity, teamwork, and helping our customers find the right vehicle to fit their needs and lifestyle. Champion of Decatur is part of the Champion Automotive Group, a local family owned business for over 40 years!

Champion of Decatur is seeking a results-driven and customer-focused Sales Manager to join our expanding team. This is an excellent opportunity for an enthusiastic professional who thrives in a fast-paced environment and is passionate about delivering exceptional customer service throughout the vehicle buying process.

Key Responsibilities

• Set and maintain strategic proceedures to gain customer retention and top CSI scores
• Determine monthly and yearly forecasts in terms of unit sales, gross profit objectives, and departmental profits.
• Work with each salesperson to work on specific goals and objectives that are set and established.
• Create a positive sales culture for the team & create a “team” atmosphere focusing on employee retention.
• Conduct Sales meetings.
• Provide professional sales training
• Implementation and development of digital advertising to achieve maximum results
• Greet customers promptly and professionally, both in-person and online
• Assist sales people and customers in selecting new and pre-owned vehicles that align with their needs and preferences
• Conduct vehicle presentations and coordinate test drives
• Clearly explain vehicle features, pricing, financing options, and warranty details
• Build lasting customer relationships to encourage repeat business and referrals
• Follow up with leads and prospects via phone, email, and text
• Consistently meet or exceed monthly sales goals
• Maintain accurate and up-to-date customer information in the CRM system
• Stay informed on current vehicle inventory, manufacturer incentives, and dealership policies
• Monitor and improve company Dealership website

Qualifications & Skills

• Minimum 3 years experience as an automotive Sales Manager with a proven track record of success
• Previous Finance Manager experience is a huge Plus!
• In-depth understanding of digital advertising and maximizing SEO
• Excellent communication and interpersonal skills
• Professional appearance and a customer-first mindset
• Self-motivated with strong organizational and time-management abilities
• Willingness to work evenings and Saturdays as required
• Valid driver’s license with a clean driving record
• Computer proficiency and familiarity with CRM tools

• Competitive commission-based pay with a strong earning potential
• Opportunites for advancement
• Paid training and ongoing professional development
• Health, dental, and vision insurance options
• Paid time off
• Employee discounts on vehicles, parts, and service
• Supportive team environment with opportunities for advancement
• 5-day work week (Closed on Sunday)

Interested candidates are encouraged to apply in person at Champion of Decatur, call us at  or submit your resume online. Join our team and help customers drive home happy!