Manager, Product Line - Enthusiast

Manager, Product Line Performance - Enthusiast

Dearborn, MI, United States (Hybrid)

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We made history and now we work to transform the future – for our customers, our communities and our families. You'll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters.

In this position...

You will tackle our most complex business problems to optimize profitability and transform insights into clear, actionable recommendations that set the direction for where Bronco Sport and Bronco will play and how they win.

What you'll do...

Structure and analyze complex strategic questions related to market dynamics, competitive threats, and growth opportunities to shape the Enthusiast Vehicle strategy.

Manage key strategic initiatives within the General Management (GM) pillar & fill the pipeline with future high-impact strategic projects

Actively Identify, scope and/or lead multiple projects opportunities for structural cost reduction by benchmarking competitor performance and analyzing internal operational and financial data.

Support development of milestones, and project timings and frameworks

Apply consumer insights, competitive intelligence, regulatory and market trends to see opportunities to improve existing or create new products and services within Enthusiast line up

Help develop and monitor key performance indicators (KPIs), targets, and guardrails for Enthusiast Vehicles to track progress and highlight risks and opportunities.

Serve as a key partner to the Truck, Utility, and Enthusiast general management teams and ensure alignment between their strategies and the overarching Ford Blue strategy.

Prepare and deliver clear, concise presentations that communicate data-driven strategic recommendations and performance updates to leadership. (Business Performance Reviews)

You'll have...

Bachelor’s degree in related field of study

5+ years of experience in management consulting, corporate strategy, finance, marketing, product planning, or similar

Strong business acumen and executive-ready communication skills

Proven ability to structure complex problems, perform quantitative analysis, and generate data-driven insights using a hypothesis-led approach

Solid project management fundamentals, including milestone and workplan development

Even better, you may have...

MBA preferred

A resilient self-starter, skilled at creating structure and clarity from ambiguity.

Experienced navigating large, matrixed organizations; able to build trust and drive decisions through logical reasoning and compelling storytelling

Highly analytical, with experience synthesizing market data and building scenario-based financial models (clear assumptions/sensitivities)

Organized and adaptable, able to manage multiple work streams and prioritize effectively

Proactive in identifying roadblocks and escalating appropriately

Automotive industry and/or Product Management experience

You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!

As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a change maker, a technical expert, a culture builder…or all of the above?

No matter what you choose, we offer a work life that works for you, including:

• Immediate medical, dental, vision and prescription drug coverage
• Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
• Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
• Vehicle discount program for employees and family members and management leases
• Established and active employee resource groups
• Paid time off for individual and team community service
• A generous schedule of paid holidays, including the…