USAF Marathon Marketing Specialist

About the position: This position is Non-appropriated Fund (NAF) and will be assigned to the Air Force Marathon at Wright-Patt AFB. Assist in developing, implementing, and managing marketing programs for the United States Air Force Marathon (USAFM). The position includes paid holidays, annual and sick leave accrual, as well as optional participation in Group Health, Dental and Life Insurance plans, Retirement, 401K and Flexible Benefits plans.

• Assist in developing, implementing, and managing marketing programs for the United States Air Force Marathon (USAFM).
• Under direction of the USAFM Director, assist in determining marketing techniques and strategies to increase efficiency, enhance participation, and increase financial income to the marathon.
• Publicize marathon for the Area of Responsibilities of Afghanistan, Iraq, Qatar, UAE, Saudi Arabia, Kuwait, and Kyrgyzstan bases within these areas.
• Assist in conducting qualitative and quantitative market research.
• Use standard industry practice, computer software and/or instruments such as desktop publishing, word processing, spreadsheets, web development, video editing, and graphics software programs specifically developed for use with the marathon.
• Closely follow and analyze consumer trends and their application to the events.
• Administer surveys, collect data, tabulate responses, and assist the Marathon Director in analyzing results.
• Make recommendations on program modifications and enhancements.
• Assist in the outreach of volunteer recruitment.
• Develop and maintain a thorough marketing calendar across various marketing platforms to reach and engage past, present, and future customers.
• Administer the advertising campaigns.
• Develop and maintain the USAFM website.
• Assist the Marathon Director in developing communication strategies to determine the most effective advertising and appropriate media mix.
• Assist in planning campaigns that effectively highlight and increase participation at all events of USAFM weekend.
• Assist in conducting media relations on and off base in coordination with the Public Affairs Office.
• Prepare and present briefings on marketing expenditures, trends, and surveys to various agencies on base.
• Responsible for creating, developing, and producing program flyers, brochures, pamphlets, posters, calendars, and news articles, and news releases in support of the USAFM and related events.
• Must be able to work a flexible schedule to include nights and weekends as required.
• Must be able to drive government vehicles to events and training.
• Must possess a valid driver's license.
• Perform other duties as assigned.

Applicant reviews will be completed weekly or biweekly during this announcement period. This vacancy is subject to closing early if qualified applicants have applied.

You may preview the online application: (Use the "Apply for this Job" box below). Questionnaire/

• This position requires the incumbent to complete a background investigation with favorable results.
• Must be willing to provide proof of status as a U.S. citizen or Non-U.S. National. Must meet specified residency criteria.
• This position requires shift work to provide coverage on evenings, weekends, holidays, or special situations.
• This position is subject to a pre-employment drug test and random testing thereafter.
• This position requires a valid driver’s license.