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Sr. Business Strategist, Research

Job in Dallas, Dallas County, Texas, 75215, USA
Listing for: Invitation Homes Inc.
Full Time position
Listed on 2026-03-02
Job specializations:
  • Research/Development
    Market Research, Data Scientist
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
* Define and own a rigorous, insight driven research strategy that guides decision-making and delivers a comprehensive understanding of customers’ needs across the full end-to-end journey
* Lead and execute multi-method qualitative and quantitative research including the development of project briefs, surveys, moderator guides, screener questionnaires; synthesize findings into clear, actionable insights for senior stakeholders
* Leverage User Testing platform to lead and manage research that will optimize Customer Digital experience, partnering with UX/UI Designer, UX Researcher and cross-functional teams
* Manage and prioritize a portfolio of concurrent research initiatives, ensuring high-quality outputs, timely delivery and alignment with business priorities and impact goals
* Serve as a strategic thought leader to the organization, ensuring the right research questions are being asked and proactively identifying opportunities, risks and unmet customer needs revealed through insights
* Continually advance category thought-leadership and insights by providing and updating foundational customer, category and market knowledge while also leveraging primary and 3rd party syndicated research
* Bachelor’s Degree in Marketing, Customer Behavior, Research or related field or equivalent experience
* 8+ years of experience in customer insights, research and data strategy
* Proven work experience in leading, developing strategies and executing Market Research across a variety of research methodologies (quantitative, qualitative, Brand and Satisfaction monitoring, and UX/UI testing)
* Expertise in leading and executing custom qualitative and quantitative research. Broad toolkit that will include a variety of research methods including A&U, Segmentation, conjoint, focus groups, UX/UI, concept/positioning testing, and work with customer trackers (brand & Voice of the Customer, NPS and CES)
* Experience with User Testing, Qualtrics, Quantum Metric, Tableau and the Microsoft Suite
* Ability to connect the dots and identify trends.
* Expertise in persuasively presenting research in an engaging way to all audiences, including Executive team.
* Critical thinker with a demonstrated ability to develop strategies and research to solve for customer insights challenges and opportunities, along with developing relationships and influencing key stakeholders.  A visionary that can spot industry or competitive trends.
* Excels at both qualitative and quantitative analysis.  Keen ability to decipher information and analytic skills to segment, mine and analyze research data and build out recommendations.
* Desire to work in a fast-paced and entrepreneurial environment.
* Solid business acumen, strong project management and problem-solving skills: strong understanding of how to translate and scope business questions into research
* Excellent relationship builder & interpersonal skills with collaborative team player mentality
* Must maintain professional appearance
* Ability to be at work on a regular and consistent basis

This position will spend long hours sitting and using office equipment and computers. The position may also entail light lifting of supplies and materials occasionally, up to and including 20 pounds in addition to reaching, stooping, standing, and walking. This position requires the ability to talk, hear, compare, compute, compile, copy, analyze, coordinate, synthesize, negotiate and communicate. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions.

Get to know us better on !

As the nation's premier home leasing company, Invitation Homes provides over 80,000 high-quality homes for lease in 16 markets across the country. We are proud to be a member of these communities and to give Americans the opportunity to live in homes with features they value, such as proximity to jobs and access to good schools.

The aggressive growth of our company creates many opportunities for achievement and upward mobility. We offer solid careers in a variety of positions, from superintendents to portfolio managers to accountants to software developers. We are looking for talented individuals to help us maintain and further our vision of providing the finest possible rental experience for our residents.
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