Social Media Content & Influencer Manager

Responsibilities

• Strategic Content Creation:
  Develop original social media content to enhance brand visibility and engagement
• Influencer Marketing:
  Develop, manage, and refine influencer relationships and content strategies to drive engagement and audience growth
• Platform Expertise:
  Advanced knowledge of social media platforms (Tik Tok, Instagram, etc.) and content best practices per channel
• Project Management:
  Lead projects from concept to execution with strong attention to timelines and detail
• Trend Awareness:
  Stay connected with pop culture, particularly Gen Z trends, to ensure our brand remains relevant and engaging
• Cross-Team
  
  Collaboration:
  
  Partner with the Social Media Content Manager and the paid social media team to maintain consistent messaging and strategic alignment across all channels
• Calendar Management:
  Maintain a comprehensive editorial calendar, coordinating timelines, assets, and approvals

• Years of Related Professional
  
  Experience:
  
  4 - 5 years
• Bachelor’s Degree in a relevant field
• Social Media & Influencer
  
  Experience:
  
  Demonstrated expertise in social media content creation and managing influencer-created content for a brand, whether in-house or agency-based
• Project Management:
  Excellent project management skills, with a proven ability to oversee multiple tasks and maintain timelines effectively
• Platform Expertise:
  Advanced knowledge of the social media ecosystem, with a deep understanding of content creation across platforms such as Tik Tok, Instagram, and others
• Strategy Execution:
  Proven experience in setting and executing comprehensive social media strategies that drive engagement and brand growth
• Trend Awareness:
  Strong awareness of Gen Z trends, with a passion for pop culture and a curiosity for understanding audience interests and preferences
• Influencer Industry Knowledge: A keen understanding of the influencer industry, including experience building and managing influencer partnerships

• Medical, Dental, Vision coverage
• Paid time off
• 401k savings plans
• Onsite gym with access to a personal trainer