Account Executive, Public Relations; B2B Technology
Listed on 2026-03-11
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IT/Tech
Digital Marketing, PR / Communications
Account Executive (B2B Technology) – Highwire
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Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic communications, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy and sustainability, professional and financial services, and more.
We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.
Core Values- Team Empowerment
- Growth Mindset
- Inclusion Always
- Fierce Distinction
We're seeking an Account Executive with 2–3 years of PR or communications experience, at an agency or in-house within the B2B tech sector. You'll play a key role on our B2B Technology team, helping to tell the stories of category disruptors, support media strategies that drive brand credibility, and elevate companies shaping the future of business. Your experience navigating complex topics like cloud infrastructure, enterprise IT, AI, and data security—and your ability to translate technical messages into impactful narratives—will set you up for success here.
WhatYou'll Do Client Service & Program Support
- Support day-to-day client account work, including media relations, awards, speaking programs, and content development.
- Help manage projects by tracking deliverables, timelines, and priorities to ensure quality and alignment with client goals.
- Participate in client calls and meetings, taking notes, drafting recaps, and ensuring follow-up items are completed.
- Research industry trends, competitors, and media opportunities to inform client storytelling.
- Assist in the creation of quarterly campaign plans and PR recommendations.
- Build and maintain relationships with reporters and influencers across business and technology outlets.
- Research and develop targeted media lists and pitch opportunities.
- Draft, refine, and distribute pitches that generate coverage aligned with client goals.
- Monitor media coverage and industry news to identify opportunities for client participation.
- Contribute to social and digital amplification strategies to extend earned media results.
- Write and edit clear, engaging content across multiple formats, including:
- Press releases, media pitches, and Q&As
- Award submissions, speaking abstracts, and bios
- Contributed articles, blogs, and background materials
- Translate complex technology concepts into accessible, compelling narratives.
- Ensure accuracy, tone, and messaging consistency across all client deliverables.
- Track, analyze, and report on media results and campaign performance.
- Support senior team members in using data to refine pitching and storytelling strategies.
- Collaborate with colleagues across teams—social, content, design—to ensure integrated program delivery.
- Work closely with your team to support execution, share ideas, and learn from senior mentors.
- Take initiative on projects, communicate clearly, and manage your time effectively.
- Contribute to a supportive, creative, and collaborative team environment.
- 2–3 years of PR or communications experience, in an agency setting
- Background in B2B technology sectors such as AI, cybersecurity, SaaS, or infrastructure
- Strong writing and editing skills with an eye for detail and clarity
- Experience supporting media relations and securing coverage
- Strong organization and multitasking skills in a fast-paced environment
- Curiosity about emerging technology trends and storytelling opportunities
- A proactive, team-oriented, and growth-minded attitude
Highwire offers both remote and hybrid work options, depending on where you live.
Hybrid: Candidates located…
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