Account Manager, Cybersecurity

Account Manager, Cybersecurity

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Highwire is a strategic marketing communications agency at the intersection of innovation and industry. We partner with ambitious companies and established brands to navigate complexity, lead markets, and grow with purpose. With integrated expertise in strategic communications, creative, and insights, we cut through the noise to deliver bold ideas and measurable impact across B2B technology, healthcare, cybersecurity, energy and sustainability, professional and financial services, and more.

We believe that storytelling fuels transformation. As a values‑driven agency we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion, and abilities—can feel safe, celebrated and worthy. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture.

Position Overview

• Lead programs for high‑impact cybersecurity clients, managing 3–4 accounts.
• Oversee strategic communications planning, media relations, executive visibility, and crisis response.
• Mentor junior team members, contribute to new business development, and advance Highwire’s reputation as a top cybersecurity communications agency.

What You'll Do

Media/Influencer Relations

• Develop and lead proactive media and analyst relations programs across topics such as threat research, risk management, data privacy, AI security, and enterprise protection.
• Build and maintain relationships with key cybersecurity, technology, and business journalists and analysts.
• Identify timely story opportunities tied to emerging threats, vulnerabilities, and breaking news.
• Craft compelling story angles and data‑driven pitches that drive high‑impact coverage in top‑tier outlets.
• Leverage digital and social media channels to enhance thought leadership and media amplification.
• Measure and report ROI of media and influencer engagement efforts.
• Identify opportunities for client executives to participate in podcasts, conferences, and panels.

Client Service/Management

• Serve as day‑to‑day client lead, managing strategic communications programs from planning to results.
• Develop PR and thought leadership strategies that strengthen brand reputation, support sales goals, and differentiate clients.
• Set measurable goals tied to coverage, awareness, and thought leadership outcomes.
• Provide strategic counsel on communications challenges, product launches, incident response, and reputation management.
• Oversee budgets, team priorities, and deliverables, ensuring quality and efficiency across all programs.
• Proactively identify new opportunities to expand client relationships and program impact.
• Lead client media training sessions and prepare executive spokespeople for interviews and events.

Writing Proficiencies

• Draft and edit cybersecurity‑focused communications materials, including press releases, bylined articles, briefing documents, and award submissions.
• Create compelling content that translates technical cybersecurity concepts into clear, accessible narratives.
• Develop and refine pitches that highlight client insights around breaking cybersecurity trends, research, and best practices.
• Review and edit team materials to ensure accuracy, clarity, and adherence to Highwire’s high standards.
• Communicate professionally, clearly, and proactively with clients and colleagues.

Agency Operations

• Manage 2+ direct reports, establishing goals, providing feedback, and conducting performance reviews.
• Foster a collaborative and inclusive team environment where creativity and accountability thrive.
• Support new business initiatives by researching prospects, contributing to pitch strategy, and presenting to potential clients.
• Represent Highwire at cybersecurity conferences, media events, and networking opportunities.
• Model professionalism, enthusiasm, and respect in all interactions with clients and colleagues.
• Contribute to Highwire’s own thought leadership, including writing for the blog or engaging through social channels.

Self Development

• Partner with senior leadership to establish and track quarterly…