Vice President, Marketing

Pressed Juicery is growing! Join our purpose‑driven community and help us make an impact.

Pressed Juicery is a modern wellness brand built on the simple mission to empower your wellness journey. Founded in 2010 by three friends, we began as a small space with a big idea: nutrition should be delicious and accessible. Since then, we have grown into an omni‑channel CPG beverage company with a rapidly expanding footprint. Our products are available through thousands of retailers nationwide, alongside our company‑owned stores and DTC channel.

Our mission is to empower your wellness journey.

• We embrace diversity, equity, inclusion, and belongingness!
• We speak up with radically candid communication.
• We wholeheartedly support personal and professional growth.
• We believe mistakes can be valuable and lead to continuous improvement.
• We value excellence and strive to achieve greatness in all we do!

• Community – as leaders, we celebrate differences, champion strengths, and compassionately aspire to be our most vibrant selves.
• Passion – curious and humble, we inspire people to make healthy choices.
• Growth – pursuing wellness with intention, we create and embrace good energy.

• Medical, dental, and vision coverage
• 401(k) – match up to 4% of compensation
• Awesome paid time‑off and holidays
• Flexible Spending Account
• Generous paid parental leave
• Annual performance and compensation reviews
• Focus on career‑pathing and promotions
• Professional and leadership development workshops
• Free Pressed products!

The Vice President of Marketing is the operational leader of the Marketing Team and the Chief Marketing Officer’s strategic partner. The role translates marketing strategy into disciplined execution, ensuring excellence across planning, budgeting, delivery, and performance. The VP owns day‑to‑day leadership of the marketing team, oversees the marketing budget, and drives accountability across Creative/Graphic Design, Digital Marketing, Performance Marketing, Retention/CRM, and Field Marketing in a fast‑growing, omnichannel business.

• Marketing Leadership & Team Alignment
  • Serve as the primary execution partner to the CMO, ensuring strategic priorities are translated into actionable plans and delivered with excellence.
  • Lead and integrate all marketing functions into a cohesive, high‑performing organization with shared goals, priorities, and timelines.
  • Establish clear roles, responsibilities, and decision rights across teams to reduce friction and increase accountability.
• Strategic Execution & Operating Excellence
  • Own the end‑to‑end execution of marketing initiatives, from planning and briefing through launch, optimization, and post‑campaign analysis.
  • Build and maintain marketing operating rhythms, including annual planning, quarterly prioritization, campaign calendars, launch readiness, and retrospectives.
  • Implement scalable processes that improve speed, quality, and consistency without over‑bureaucratizing the organization.
  • Ensure brand standards, messaging consistency, and creative quality are upheld across all channels and touchpoints.
• Budget Ownership & Financial Management
  • Own the marketing budget, including planning, allocation, and spend management.
  • Partner closely with Finance to ensure budget discipline, transparency, and ROI‑driven decision‑making.
  • Evaluate investments across channels, agencies, and initiatives to ensure alignment with business objectives and performance expectations.
  • Oversee agency and vendor relationships, including scope, performance, and cost management.
• KPI Management & Analytics
  • Establish and monitor KPIs across all marketing functions, including performance marketing, retention, engagement, and brand impact.
  • Ensure data and insights inform decision‑making, prioritization, and optimization.
  • Drive a culture of continuous improvement through testing, learning, and clear performance accountability.
  • Provide regular performance updates and insights to the CMO and executive leadership.
• Cross‑Functional Partnership
  • Partner closely with Sales, Retail Operations, Commercialization & Innovation teams to ensure marketing efforts…