Digital Marketing Manager - Hybrid

Position: Digital Marketing Manager - Hybrid

Location: Culver City, CA (WFH Monday & Friday, In Office Tuesday-Thursday)

• Oversee management of digital marketing campaigns.
• Identify and scale new advertising partners and opportunities.
• Manage end-to-end digital marketing projects.
• Plan and execute new campaigns under management guidance.
• Facilitate A/B testing across digital channels and websites.
• Report on campaign performance and provide executive summaries.
• Allocate responsibilities and lead junior marketing team members.
• Analyze KPIs and recommend improvements.
• Monitor brand and conduct competitive intelligence.
• Manage media relationships and test new media types.
• Research and become an authority on new digital advertising platforms.
• Mentor and educate team members.
• Maintain and develop internal processes for digital asset management and compliance, including Cloudinary.

• High school diploma or equivalent;
  Bachelor's preferred.
• 8+ years digital advertising experience.
• 2-3 years in a managerial or senior digital marketing role.
• Deep understanding of Google & Bing Paid Search strategies.
• Experience managing large advertising budgets for direct response campaigns.
• Proficient in campaign creation and reporting on platforms like Google Ads, Meta Ads, etc.
• Strong grasp of digital performance metrics and KPIs.
• Experience with analytics tools like Google Analytics.
• Proficiency in Microsoft Excel and other MS Office tools.
• Excellent communication, project management, and leadership skills.
• Ability to prioritize and handle pressure.
• Web-savvy with a capacity to learn new technologies.

• Competitive compensation.
• Comprehensive health, dental, vision insurance.
• Retirement plans including 401k and pension.
• Paid time off and holidays.
• Parental leave.
• Subsidized subscriptions for wellness and productivity.
• Company-paid mental health counseling.
• Educational reimbursement and professional development courses.

Join Globe Life and make a meaningful impact in a supportive environment that values your talents and perspectives.