Marketing Manager

Overview

NRG is a leading global insights and strategy firm at the confluence of content, culture, and technology. We stay ahead of what’s next, providing fresh insights to spark new ideas. We’re a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challenges — in entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence.

We’re proud of our company’s values – these values guide us as we navigate sunny days, gray skies and everything in between:

• Do what you love. With conviction.
• Where discovery lives. And impact drives.
• Celebrate difference. Cultivate belonging.
• Big thinking. Collectively inspired.
• Embrace the journey. Be human.

The Opportunity

Our Trends & Futures team is seeking a Marketing Manager to amplify NRG’s voice at the intersection of culture, technology, and innovation. In this role, you’ll help us shape the global conversation—ensuring our boldest insights and thought leadership reach the world’s most influential tech and entertainment brands.

This is a role focused on strategic activation, not routine reporting. You will lead the charge in building expertise authority, transforming our research into high-visibility moments and positioning our experts as the definitive voices both online and on global stages. From fueling our social presence to crafting narratives that land on industry-leading platforms, your work will ensure NRG is front and center in the conversations that matter most.

If you are a storyteller who loves turning data into a brand movement; if you thrive on generating visibility for big ideas; and if you’re ready to help one of the world’s leading research firm "own the room"—this opportunity is for you.

Your Impact

Thought Leadership Content Support

• Set the editorial direction and quality bar for how NRG’s proprietary research and frameworks become market-facing content, partnering with senior strategists and the thought leadership team to shape narratives, structure, and distribution across blog posts, white papers, microsites, and social.
• Run the planning cadence for the content calendar, ensuring priorities are clear, inputs are timely, and the broader team can execute with consistency and momentum.

Brand Voice and Digital Presence

• Act as a steward of NRG’s voice, translating it into practical guidance (examples, do’s/don’ts, review standards) so the team can apply it consistently across collateral and platforms.
• In partnership with Marketing Operations Coordinators, strengthen day-to-day website and social execution by clarifying priorities, improving briefs, elevating QA, and ensuring content is optimized, high-quality, and aligned with our expertise.

Sales and B2B Enablement

• Elevate the standard for sales materials by defining what “good” looks like (story arc, proof points, modular structure) and enabling the team to produce persuasive, insight-driven one-pagers, case studies, and microsites.
• Advance B2B marketing for ad sales platforms by shaping the narrative system behind success stories and toolkits, ensuring materials are easy to use, consistent, and effective for client-facing teams.

Events and Executive Coordination

• Provide strategic guidance and coordination for NRG’s presence at industry conferences and client summits, aligning goals, themes, and messaging, and partnering with Marketing Operations Coordinators on execution from submissions to on-site materials.
• Strengthen executive visibility programs by identifying high-value speaking and byline opportunities and helping translate them into a cohesive set of supporting assets.
• Align closely with sales and strategy to define priority audiences and ensure coordinated marketing touchpoints before and after key gatherings.

Reporting and Optimization

• Build a performance-driven feedback loop by tracking and interpreting campaign and content performance, then translating learnings into actionable improvements for stronger engagement and growth.

Project Management

• Improve how work moves by setting clear briefs, expectations, and workflows across internal partners and external vendors (designers, copywriters, etc.), so projects…