Product Marketing Manager V

Overview

Our Client, an Internet Content and Information company, is looking for a Product Marketing Manager V for their Remote location.

• Influence and shape product and GTM strategies through the use of data and insights in close collaboration with Research and Data Science, ensuring we’re deepening audience understanding and delivering user value
• Identify emerging category trends and user needs showcasing product opportunities in social media, virtual reality, artificial intelligence and private messaging
• Build differentiated positioning and clear narratives that will breakthrough and drive product understanding and engagement across consumers, press and policy makers
• Develop and execute complex go-to-market strategies in partnership with Communications, Brand, Policy and Legal teams including goals, metrics for success, content development
• Drive effective product announcements and launch strategies, working side-by-side with leaders in the company, tackling ambiguous risks and problems with a strategic approach
• Partner with Brand and Growth teams on full-funnel outbound marketing and advertising plans that drive awareness, adoption and long term engagement

• Bachelor s Degree
• 10+ years of full-time experience in Marketing, Management Consulting, Product Strategy and/or equivalent function (partnering with product and/or engineering teams to represent market requirements)
• Experience leading large-scale consumer go-to-market strategies across multiple audiences, launching and growing free or paid consumer products
• Experience developing, driving and measuring analytically rigorous full-funnel marketing campaigns
• Experience working with cross-functional partners such as Brand, Communications, Policy and Legal teams at all levels of management
• Experience presenting, facilitating discussions and driving decisions with executives and cross functional teams
• Project management experience in fast-moving environments, working with different functions, showing judgment on assessing and solving problems
• Minimum Years of Experience :10+

• Health Benefits
• Referral Program
• Excellent growth and advancement opportunities

As an equal opportunity employer, ICONMA provides an employment environment that supports and encourages the abilities of all persons without regard to race, color, religion, gender, sexual orientation, gender identity or express, ethnicity, national origin, age, disability status, political affiliation, genetics, marital status, protected veteran status, or any other characteristic protected by federal, state, or local laws.