More jobs:
Analyst, Marketing Analytics Capabilities
Job in
Coos Bay, Coos County, Oregon, 97458, USA
Listed on 2026-01-17
Listing for:
Humana
Full Time
position Listed on 2026-01-17
Job specializations:
-
IT/Tech
Data Analyst, Data Security
Job Description & How to Apply Below
Employer Industry: Health Insurance Services
Why consider this job opportunity:- Salary up to $121,400 per year
- Eligible for a bonus incentive plan based on company and individual performance
- Comprehensiveamenti benefits package including medical, dental, vision, 401(k), and paid time off
- Opportunity for career advancement and growth within a leading health insurance company
- Flexible work‑from‑home option with occasional travel for training or meetings
- Supportive work environment that prioritizes whole‑person well‑being
- Support the implementation and maintenance of marketing analytics tools, including Media Mix Modeling (MMM) platforms
- Assist in coordinating with third‑party partners for solutions such as identity resolution and audience data enrichment
- Collaborate with internal data scientists and marketing analytics peers to develop advanced methodologies like multi‑touch attribution
- Contribute to documentation and governance efforts to ensure tools are well‑managed and accessible
- Monitor platform usage and gather stakeholder feedback to support continuous improvement of analytics solutions
- Bachelor’s degree in Marketing, Information Systems, or a related field
- 1+ years of experience in marketing analytics, business intelligence, or data platform support roles
- Familiarity with marketing analytics tools and methodologies, 长 exposure to Media Mix Modeling (MMM)
- Experience assisting with third‑party vendor coordination for solutions like identity resolution or data enrichment
- Basic understanding of marketing attribution concepts, such as multi‑touch attribution
- Exposure to identity resolution platforms such as Live Ramp or Neustar
- Familiarity with the Adobe Experience Cloud stack, including Adobe Analytics or Adobe Audience Manager
- Experience supporting marketing analytics initiatives in cloud environments (e.g., Snowflake, Azure, AWS)
- Knowledge of HIPAA and data privacy standards
- Interest in barco developing expertise in marketing measurement tools and contributing to the evolution of analytics capabilities
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