Technical Content Writer

We are seeking an experienced  Technical Content Writer  to join our marketing team with  software services background . This role requires a unique blend of deep technical understanding and the ability to craft compelling, marketing-focused narratives. You will be a key player in shaping how our technological advancements are communicated and perceived, turning complex information into clear, persuasive content that attracts and retains customers.
Objectives of this Role
Produce high-quality technical content that drives traffic, boosts engagement, and enhances brand awareness.
Translate complex technical concepts and product details into simple, polished, and engaging marketing materials.
Utilize SEO best practices to improve the online visibility and search rankings of technical content.
Collaborate with cross-functional teams to ensure all content is accurate, consistent, and aligned with marketing strategies and product releases.
Responsibilities
Develop and create  a variety of technical and marketing content, including:
Well-researched  blog posts  and  articles
In-depth  whitepapers  and  case studies
Website copy  and  landing pages
Email campaigns ,  newsletters , and  social media copy
Video scripts ,  webinars , and other multimedia content
Research  industry-related topics and gather information from subject matter experts (SMEs), such as engineers and product managers, to ensure technical accuracy.
Optimize  all content for search engines (SEO) using keyword research and industry best practices.
Edit and proofread  content to ensure clarity, grammar, consistency in style, and adherence to the company's brand voice.
Manage  content calendars and meet deadlines in a fast-paced environment.
Analyze  content performance metrics (e.g., website traffic, engagement) and use data-driven insights to refine future content.
Required

Skills and Qualifications
Proven experience  as a Technical Content Writer, Content Writer, or similar role, preferably in a technical field.
Exceptional writing, editing, and proofreading skills , with a strong command of grammar and an ability to translate complex information into user-friendly language.
Strong understanding  of SEO principles and digital marketing strategies.
Proficiency  with Content Management Systems (CMS) like Word Press and familiarity with analytics tools.
Excellent communication and collaboration skills  to work effectively with cross-functional teams and external experts.
Strong research skills  and attention to detail.
Bachelor's degree  in Technical Writing, English, Journalism, Communications, Computer Science, or a related field (preferred).

Preferred Qualifications
A portfolio of published technical articles or marketing content samples.

Experience with documentation tools such as Confluence, Jira, or Markdown.
Basic knowledge of design tools for creating simple visuals, charts, or infographics is a plus.