Lead Generation; Digital Marketing

Lead Generation Specialist

As a Digital Marketing Lead Generation Specialist, your primary responsibility will be to manage the inbound leads and enquiries, qualify the lead and schedule appointments with potential clients for the Sales Consultants. You will work in a modern and dynamic office environment. The role combines a proactive approach to making outbound warm calls, with a focus on providing excellent customer service and effectively communicating the value proposition to prospective clients.

• Qualify inbound leads based on predefined criteria to ensure alignment with our target audience.
• Conduct outbound calls to potential clients to introduce the company's products and services.
• Schedule appointments for the Sales Consultants to discuss tailored solutions.
• Collaborate with the sales and marketing team to align on lead generation strategies and targets.
• Maintain and update CRM systems with accurate and detailed information on leads and client interactions.
• Conduct follow-ups with potential clients to nurture relationships and build rapport.
• Achieve and exceed monthly targets for lead generation and appointment setting.

• Proven experience in telesales, telemarketing, or a similar lead generation or marketing role.
• Strong communication and interpersonal skills with a persuasive and professional phone manner.
• Self‑motivated, goal‑oriented, and capable of working independently or in a team environment.
• Familiarity with CRM software and other lead generation tools is an advantage.
• Basic understanding of digital marketing services is desirable.
• Ability to thrive in a driven working environment, managing time and tasks effectively.

This role is pivotal to our sales process and offers an exciting opportunity for those who enjoy connecting with people, setting the stage for impactful solutions, and contributing directly to business growth.

The salary is negotiable, approx. 28-33k per annum + bonus.

Join this dynamic team and contribute to the continued growth! If you’re an ambitious individual with a passion for your work, we’d love to hear from you.

At Square Peg Associates, we are a leading recruitment consultancy specialising in finance and commercial business professionals within the North West of England. Our approach is personal and tailored to each candidate. We not only consider the qualifications listed on their CVs but also take the time to understand them on a deeper level. Before representing any candidate to our esteemed client base, we build strong relationships with them.

If you’re interested in exploring our current vacancies, visit our website at