Executive Vice-President of Sales & Marketing

Hinkley is a fourth-generation, family-owned company with over 100 years of experience in creating stylish, innovative lighting. Our mission — Life Aglow — is centered on delivering meaningful experiences through exceptional design and lasting relationships.

We are seeking an accomplished and visionary Executive Vice President of Sales & Marketing. Reporting directly to the President, this is a highly strategic, enterprise-wide leader responsible for driving profitable revenue growth and strengthening the Company’s market position through an integrated, customer-focused sales and marketing strategy. As a key member of the executive leadership team, this role partners closely with the President to develop, execute, and evolve the Company’s growth strategy, ensuring alignment across sales, marketing, product development, and other critical functions.

The EVP of Sales & Marketing owns the Company’s top-line performance and is accountable for developing and leading sales and marketing strategy, go-to-market execution, pricing, and market development activities across a diverse and evolving mix of sales channels (including Showroom, Ecommerce, Commercial and Trade). This executive has direct accountability for sales and marketing leaders across the organization, ensuring alignment of strategy, execution, and talent development in support of the Company’s growth and revenue objectives.

This role also has executive responsibility for Customer Care and Customer Experience, with accountability for service standards, customer satisfaction, and long-term loyalty.

With a strong external orientation, this role maintains a deep understanding of customers, markets, and competitive dynamics, translating insight into actionable strategies that drive sustainable growth, profitability, and long-term enterprise value. This leader sets a high standard for performance, accountability, and execution, while developing and inspiring high-performing teams through collaboration, clarity, and results-oriented leadership.

Note:
The candidate must be based in the Greater Cleveland area or open to relocate within 6–8 months of joining the company. Relocation assistance will be provided to support a smooth transition.

• Partner closely with the President, executive leadership team, and key advisors to develop, execute, and deliver the Company’s strategic plan while guiding enterprise-wide initiatives and continuous improvement.
• Lead and contribute to quarterly and annual planning with accountability for revenue growth, EBITDA performance, and long-term enterprise value.
• Drive profitable top-line growth through the development and execution of cohesive, scalable sales and marketing strategies, including a unified enterprise sales approach that supports consistent execution and long-term growth across multiple channels and customer segments.
• Provide strategic leadership and oversight of the Company’s sales structure—including territory design, coverage models, organizational alignment, and partner strategies—while maintaining direct, hands-on engagement with sales leaders and teams as a coach and strategic contributor.
• Establish and evolve sales performance frameworks—including metrics, forecasting, pricing, incentive programs, and recognition—to drive accountability and growth across internal sales teams and rep agency partners.
• Champion the use of data, analytics, CRM platforms, and modern sales enablement tools to inform decision-making, improve forecasting accuracy, and drive sales effectiveness across all channels.
• Lead resolution of complex, high-impact customer or channel issues requiring executive judgment and relationship stewardship.
• Provide executive oversight and partnership with the Director of Pricing & Quotations to ensure pricing strategies support profitability and market responsiveness.

• Provide executive oversight of independent sales representative agency partnerships, ensuring alignment with brand standards, performance expectations, and market strategy.
• Maintain a strong external presence across key industry markets and events, with…