Director, Data & Analytics; Cleveland Browns

Director, Data & Analytics (Cleveland Browns)

Legends Global is the premier partner to the world's greatest live events, venues, and brands. We deliver a fully integrated solution of premium services that keeps our partners front and center through our white‑label approach. Our network of 450 venues worldwide hosts 20,000 events and entertains 165 million guests each year.

Position: Director, Data & Analytics
Department: Global Sales
Reports To: SVP/VP
FLSA Status: Salaried/Exempt
Location: Berea, OH (On Site)

Salary: $112,000 – $210,000

Role Overview

The Director, Data & Analytics is principally responsible for supporting project leadership with analytics products and actionable insights that drive strategy and create the conditions for exceptional results. The role will manage analytics and CRM functions for the Huntington Bank Field project and support partnership, suite, and ticket sales through data insights, reporting, campaign optimization, research, lead scoring, pitch narrative creation, and platform development.

Essential Duties and Responsibilities

• Act as the subject‑matter expert and lead all data analytics & CRM functions for the new Huntington Bank Field project
• Develop strategic plans for lead identification, partnership pitch storytelling and partnership platform development
• Manage the CRM Analyst and oversee training sales & service staff in CRM to ensure records are accurate and timely
• Create and develop reports and dashboards for data visualizations
• Understand data sources that feed into the CRM system and recommend how best to collect, organize, and use this data to maximize revenue and fan engagement
• Design, build, and drive campaigns to better engage season ticket members and new fans
• Analyze campaign performance and articulate insights for improving engagement
• Provide recommendations to sales leadership on lead scoring, prospecting, and retention strategies
• Integrate with marketing to execute digital marketing/advertising campaigns
• Build flexible and innovative strategic plans to leverage analytics for current and new campaigns
• Communicate findings to C‑Level stakeholders with excellent presentation skills
• Interpret data, analyze results using statistical techniques, and provide ongoing reports
• Develop strategies for data enrichment to provide deeper insights into fan interests and behaviors
• Work cross‑functionally with business groups, IT, and end users to identify, document, and communicate business processes
• Lead ad hoc special projects as required

Qualifications

• 8+ years of operational experience with Salesforce, Microsoft Dynamics, or other enterprise CRM systems
• BS in Mathematics, Economics, Computer Science, Statistics, Sports Management, or Business
• Minimum two years of experience in CRM campaign creation, workflow, and execution
• Experience managing people, processes, and systems to support revenue teams
• Experience with reporting software such as Tableau, Power BI, and statistical tools (Excel, SAS)
• Experience collaborating with digital marketing teams on data‑driven campaigns
• Strong analytical and reporting skills with attention to detail and accuracy
• Proficiency in SQL & query writing, data modeling & database design, and data mining & segmentation
• Excellent presentation and communication skills to technical and non‑technical audiences

Compensation

Competitive salary plus bonus potential commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401(k) plan.

Physical Demands

The role involves moderate standing and walking, continuous use of a computer, and occasional lifting of office equipment. Reasonable accommodation may be made for individuals with disabilities.

Legends Global is an Equal Opportunity/Affirmative Action employer and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.