Cross-Sales Representative; SMB; Hybrid

Cross‑Sales Representative (SMB) (Hybrid) – Know Be4

Clearwater, FL (Greater Tampa Bay area)

KnowBe4 is a cybersecurity company that puts security first; literally and without compromise. Our AI‑driven Human Risk Management platform empowers over 70,000 organizations worldwide to strengthen their security culture and transform their workforce from their biggest vulnerability into their strongest security asset. As the undisputed industry standard with unusually high customer retention rates and recognition as a Leader by G2 and Trust Radius, we are redefining what it means to be a trusted security partner in an increasingly complex threat landscape.

We value radical transparency, extreme ownership, and continuous professional development in a welcoming workplace that encourages all employees to be themselves. Whether working remotely or in‑person, we strive to make every day fun and engaging; from team lunches to trivia competitions to local outings, there is always something exciting happening at Know Be
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The Cross‑Sales Representative (SMB) is responsible for managing assigned customer accounts and maximizing all sales opportunities within those accounts. You will promote and sell KnowBe4’s additional products and services to businesses (organizations with 25‑500 employees) with the objective to achieve and exceed monthly sales quota. This can be achieved by targeting your book of business and maximizing cross‑sale opportunities, increasing subscription levels, and adding seats due to account growth.

This role will work closely with the Customer Success Manager to ensure increased ARR and more product suite adoption by our customers.

• Promote and sell KnowBe4’s range of products and services
• Build and maintain a pipeline of potential cross‑sale, add‑on and upgrade opportunities by developing and managing relationships with assigned accounts
• Identify key decision makers while qualifying cross‑sale, add‑on and upgrade opportunities
• Articulate the value proposition of KnowBe4’s full suite of products and help customers understand how it will improve their business’s security awareness training (and security overall)
• Achieve or exceed monthly quotas and/or targets
• Be well‑versed in KnowBe4’s product offerings and promote the products and services at trade shows as requested
• Follow up on marketing leads to generate sales opportunities and pipeline
• Act strategically in offering or negotiating discounted pricing, in line with established policies and procedures
• Maintain accurate and thorough records for customer calls, emails, notes, tasks, demos and other relevant information in compliance with the Administration Policy
• Support the renewal process where there is an opportunity to grow the account
• Work with Customer Success Managers and Renewal Specialists assigned to your customer accounts to increase their commitment and use of the KnowBe4 Product Suite

• Bachelor’s degree (a plus)
• Proven track record in sales
• 3 years selling software to small‑medium enterprise
• Familiarity with standard concepts, practices and procedures within the IT Security field
• Experience with Salesforce and Gmail
• Network or Security+ certification preferred
• Excellent verbal and written communication skills
• Stats‑driven business professional
• Motivated, energetic self‑starter
• Strong collaborative and teamwork skills
• Must be able to work with minimum supervision

• Company‑wide bonuses based on monthly sales targets
• Employee referral bonuses
• Adoption assistance
• Tuition reimbursement
• Certification reimbursement and completion bonuses
• Modern, high‑tech, fun work environment

Individuals seeking employment at KnowBe4 are considered without prejudice to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected under applicable federal, state, or local law. If you require reasonable accommodation in completing this application, interviewing, completing any pre‑employment testing, or otherwise participating in the employee selection process, please visit

No recruitment agencies, please.